Strategic Management and Business Policy : Concepts and Cases

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  • Edition: 10th
  • Format: Hardcover
  • Copyright: 2008-01-01
  • Publisher: Pearson College Div
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For undergraduate strategy/strategic management courses. Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model.

Table of Contents

Prefacep. xxix
Introduction to Strategic Management and Business Policyp. 1
Basic Concepts in Strategic Managementp. 1
The Study of Strategic Managementp. 3
Globalization and Electronic Commerce: Challenges to Strategic Managementp. 6
Theories of Organizational Adaptationp. 8
Creating a Learning Organizationp. 9
Basic Model of Strategic Managementp. 10
Initiation of Strategy: Triggering Eventsp. 18
Strategic Decision Makingp. 20
The Strategic Audit: Aid to Strategic Decision Makingp. 23
Conclusionp. 24
Strategic Audit of a Corporationp. 26
Corporate Governancep. 34
Role of the Board of Directorsp. 36
The Role of Top Managementp. 48
Conclusionp. 52
Ethics and Social Responsibility in Strategic Managementp. 55
Social Responsibilities of Strategic Decision Makersp. 56
Ethical Decision Makingp. 61
Conclusionp. 68
Part Ending Video Case: Newbury Comics, Inc.p. 70
Scanning the Environmentp. 71
Environmental Scanning and Industry Analysisp. 71
Environmental Scanningp. 73
Industry Analysis: Analyzing the Task Environmentp. 82
Competitive Intelligencep. 92
Forecastingp. 95
The Strategic Audit: A Checklist for Environmental Scanningp. 97
Synthesis of External Factors-EFASp. 97
Conclusionp. 99
Competitive Analysis Techniquesp. 101
Internal Scanning: Organizational Analysisp. 104
A Resource-Based Approach to Organizational Analysisp. 106
Business Modelsp. 110
Value-Chain Analysisp. 111
Scanning Functional Resources and Capabilitiesp. 114
The Strategic Audit: A Checklist for Organizational Analysisp. 129
Synthesis of Internal Factorsp. 129
Conclusionp. 131
Part Ending Video Case: Newbury Comics, Inc.p. 134
Strategy Formulationp. 137
Strategy Formulation: Situation Analysis and Business Strategyp. 137
Situational Analysis: SWOT Analysisp. 138
Review of Mission and Objectivesp. 143
Generating Alternative Strategies by Using a TOWS Matrixp. 144
Business Strategiesp. 145
Conclusionp. 161
Strategy Formulation: Corporate Strategyp. 163
Corporate Strategyp. 164
Directional Strategyp. 165
Portfolio Analysisp. 179
Corporate Parentingp. 183
Conclusionp. 185
Strategy Formulation: Functional Strategy and Strategic Choicep. 188
Functional Strategyp. 189
The Sourcing Decision: Location of Functionsp. 198
Strategies to Avoidp. 201
Strategic Choice: Selecting of the Best Strategyp. 201
Developing Policiesp. 208
Conclusionp. 209
Part Ending Video Case: Newbury Comics, Inc.p. 212
Strategy Implementation and Controlp. 213
Strategy Implementation: Organizing for Actionp. 213
Strategy Implementationp. 214
Who Implements Strategy?p. 215
What Must Be Done?p. 216
How Is Strategy to Be Implemented? Organizing for Actionp. 219
International Issues in Strategy Implementationp. 232
Conclusionp. 236
Strategy Implementation: Staffing and Directingp. 238
Staffingp. 240
Leadingp. 248
Conclusionp. 258
Evaluation and Controlp. 261
Evaluation and Control in Strategic Managementp. 263
Measuring Performancep. 263
Strategic Information Systemsp. 278
Problems in Measuring Performancep. 279
Guidelines for Proper Controlp. 282
Strategic Incentive Managementp. 283
Conclusionp. 285
Part Ending Video Case: Newbury Comics, Inc.p. 288
Other Strategic Issuesp. 291
Strategic Issues in Managing Technology and Innovationp. 291
The Role of Managementp. 293
Environmental Scanningp. 295
Strategy Formulationp. 299
Strategy Implementationp. 305
Evaluation and Controlp. 309
Conclusionp. 312
Strategic Issues in Entrepreneurial Ventures and Small Businessesp. 316
Importance of Small Business and Entrepreneurial Venturesp. 317
Use of Strategic Planning and Strategic Managementp. 319
Issues in Corporate Governancep. 324
Issues in Environmental Scanning and Strategy Formulationp. 325
Issues in Strategy Implementationp. 330
Issues in Evaluation and Controlp. 334
Conclusionp. 335
Strategic Issues in Not-For-Profit Organizationsp. 338
Why Not-For-Profit?p. 340
Importance of Revenue Sourcep. 341
Impact of Constraints on Strategic Managementp. 344
Not-for-Profit Strategiesp. 347
Conclusionp. 350
Introduction to Case Analysisp. 353
Suggestions for Case Analysisp. 353
The Case Methodp. 355
Researching the Case Situationp. 355
Financial Analysis: A Place to Beginp. 356
Format for Case Analysis: The Strategic Auditp. 361
Conclusionp. 363
Resources for Case Researchp. 365
Suggested Case Analysis Methodology Using the Strategic Auditp. 368
Example of a Student-Written Strategic Auditp. 371
Endnotesp. 376
Cases in Strategic Managementp. 1
Corporate Governance and Ethics: Question of Executive Leadershipp. 1
The Recalcitrant Director at Byte Products, Inc.: Corporate Legality Versus Corporate Responsibilityp. 3
The Wallace Groupp. 1
Environmental Issues: Questions of Social Responsibility and Ethics
The Auditp. 1
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