Strategic Organizational Communication : In a Global Economy

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  • Edition: 7th
  • Format: Paperback
  • Copyright: 2012-02-20
  • Publisher: Wiley

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Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communication Places organizations and organizational communication within a broader social, economic, and cultural context Applies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership, as well as global economic contexts Offers a level of sophistication and integration of ideas from a variety of disciplines that makes this treatment definitive Updated seventh edition: Updated to include recent events and their ethical dimensions, including the bank crisis and bailouts in the US and UK Offers a nuanced, in-depth discussion of technology, and a new chapter on organizational change Includes new and revised case studies for a fresh view on perennial topics, incorporating a global focus throughout

Author Biography

Charles Conrad is Professor of Organizational Communication at Texas AM University. He has received more than a dozen college- and university-level teaching awards, including the National Communication Association's Donald Ecroyd Award. He is the author or editor of nine books, the most recent of which are Organizational Rhetoric (2011) and Global Engineering (2010). Marshall Scott Poole is Professor of Communication and Director of the Institute for Computing in the Humanities, Arts, and Social Science at the University of Illinois Urbana-Champaign. He has received several teaching awards and multiple research awards, including the Steven Chaffee Lifetime Productivity Award from the International Communication Association. He is the author or editor of eleven books, including Working Through Conflict (2008) and Handbook of Organizational Change and Innovation (2004).

Table of Contents

Prefacep. xi
Underlying Conceptsp. 1
Strategic Organizational Communicationp. 3
Organizational Communication as Strategic Discoursep. 5
How to Handle the Scarlet Emailp. 7
The Fundamental Paradoxp. 10
Thinking Strategically About Organizing and Communicatingp. 12
Can You Trust Anyone Under Thirty?p. 14
Creating Socio-Economic Spacesp. 18
Making Organizations Look Alikep. 20
Strategies of Organizingp. 23
Strategic Communication for Individual Members of Organizationsp. 24
Summary: The Complexities of Organizational Communicationp. 26
Keys to Strategic Organizational Communicationp. 30
Seeing Connections: The Importance of Systems Thinkingp. 32
There Go the Lights, Here Come the Babies?p. 40
Uncovering Assumptions: The Importance of Critical Thinkingp. 43
Valuing Differences: The Advantages of Diversityp. 47
Thinking Globally: The Challenges of Globalizationp. 49
Understanding Technology: A Radical Force for Changep. 52
Working in the Virtual Future: An Optimistic View (Looking Back)p. 58
Summaryp. 66
Strategies of Organizingp. 71
Traditional Strategies of Organizingp. 73
Traditional Strategies of Organizational Designp. 75
Feel Safer Now?p. 83
Traditional Strategies of Motivation, Control, and Surveillancep. 89
The Power of Rewards at Industry Internationalp. 92
Traditional Strategies of Leadershipp. 98
Information and Communication Technologies (ICT) in Traditional Strategies of Organizingp. 99
Scenes From the Electronic Sweatshopp. 104
Conclusion: Communication and Traditional Strategies of Organizingp. 107
Relational Strategies of Organizingp. 113
Relational Strategies of Organizational Designp. 114
Going South?p. 118
Relational Strategies of Motivation, Control, and Surveillancep. 127
Empowerment or Iron Cage?p. 133
Relational Strategies of Leadershipp. 136
Information and Communication Technology and the Relational Strategyp. 139
Assessing Relational Strategiesp. 142
Thinking Critically About Relational Strategiesp. 146
Cultural Strategies of Organizingp. 155
Defining Key Terms: Cultures and Organizational Culturesp. 157
Cultural Strategies of Organizational Designp. 159
Cultural Strategies of Motivation, Control, and Surveillancep. 161
Organizational Symbolism and Cultural Strategies of Motivation and Controlp. 166
It's My Party and I'll Do What I Want Top. 171
Resistance and Control in Three Service Organizationsp. 175
Cultural Strategies of Leadershipp. 178
Technology and Cultural Strategies of Organizingp. 181
Thinking Critically About Cultural Strategiesp. 183
Network Strategies of Organizingp. 191
Network Strategies of Organizational Designp. 193
Choosing Communication Mediap. 202
What Might Have Beenp. 208
al-Qaeda: A Network Organization?p. 209
Evolving Into a Network Organizationp. 213
Network Strategies of Motivation, Control, and Surveillancep. 215
Challenges for Control Systems in Network Organizationsp. 218
Leadership in Network Organizationsp. 219
Challenges and Problems for Network Organizationsp. 221
Beyond Networks: Alternative Strategies of Organizingp. 222
Box 6.3 Postmodern Organizations?p. 225
Conclusionp. 227
Contingency Perspective on Organizing Strategiesp. 231
Taskp. 232
Steeling Away Into a Different Structurep. 236
Interrelationships Among the Contingency Variablesp. 237
Conclusion and Transitionp. 238
Challenges in the Twenty-First Centuryp. 241
Communication, Power, and Politics in Organizationsp. 243
A Perspective on Organizational Powerp. 245
On Death and Dyingp. 247
Societal Assumptions and the Bases of Organizational Powerp. 251
The Playground Never Endsp. 263
Organizational Politics: Overt Power in the Communicative Processp. 266
Box 7.1 An Exploration of Life in Systems of Powerp. 274
Conclusionp. 278
Communication, Decision Making, and Conflict in Organizationsp. 284
Communication and Organizational Decision Makingp. 286
Making a Green Decisionp. 291
Managing the Ambiguityp. 304
Koalas and Roos Flying Through Chaosp. 313
Communication and the Management of Organizational Conflictp. 316
The Bargaining Casep. 327
Conclusionp. 335
Organizational Changep. 339
Innovationp. 343
Organizing for Creativityp. 344
Adoptionp. 348
Implementationp. 355
Implementing a Moving Target: Quality Improvement at TopHill Hospital Systemp. 356
Storyteling Journeys into Changep. 368
Conclusionp. 376
Communication and Diverse Workplacesp. 380
Resisting "Others"p. 382
Sequestering Sexual Harassmentp. 387
Confronting the Dominant Perspectivep. 398
Feminist Strategies for Organizingp. 399
Trying to Stay Balancedp. 402
Is that Term "Childless" or "Childfree"?p. 406
Taking a Holistic Perspectivep. 409
Conclusionp. 412
Communication, Organizations, and Globalizationp. 418
Culture, Difference, and Organizational Communicationp. 421
Increasing Cultural Understandingp. 426
Can You Trust Anyone Under Thirty, Part 2?p. 427
Economics, Globalization, and Organizational Communicationp. 431
Small Companies, Global Approachesp. 438
Communication, Ethics, and Organizational Rhetoricp. 447
Ethics, Organizations, and Social Controlp. 450
Societal Assumptions and Organizational Rhetoricp. 452
Rhetoric and Organizational Crisis and Image Managementp. 455
Lanxess Cleans Up Its Actp. 461
Public Policy making and Organizational Rhetoricp. 463
Ike the Prophetp. 467
Systems, Actions, and Ethicsp. 469
Conclusions and Implications for Ethicsp. 480
Postscript to Unit III Epiloguep. 489
Indexp. 491
Table of Contents provided by Ingram. All Rights Reserved.

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