Successful Business Planning in 30 Days : A Step-by-Step Guide for Writing a Business Plan and Starting Your Own Business

by Patsula, Peter J.

• ISBN13: 9780967840208
• ISBN10: 0967840201
• Format: Paperback
• Copyright: 2000-08-01
• Publisher: Patsula Media

Table of Contents

30 Day Action Plan	p. iv
Preface	p. vi
Author's Note	p. vi
Editor's Note	p. vi
Introduction	p. vii
What is a Business Plan?	p. vii
Why Write a Business Plan?	p. vii
Essential Elements of a Business Plan	p. viii
Writing a Business Plan in 30 Days	p. viii
How to Use this Guide	p. ix
A Few Planning Tools	p. x
Business Plan Overview	p. 1
Cover Sheet	p. 1
Table of Contents	p. 12
Executive Summary	p. 14
Fact Sheet	p. 17
Company Plan	p. 18
Company Description	p. 18
Merchandising Plan	p. 34
Operating Plan	p. 45
Organizational Plan	p. 80
Marketing Plan	p. 88
Market Description and Analysis	p. 88
Competition Analysis	p. 97
Selling Strategies	p. 104
Marketing Approach	p. 147
Financial Plan	p. 148
Capitalization Plan	p. 148
Uses of Funds Statement	p. 157
Pro Forma Financial Statements	p. 158
Current Financial Statements	p. 181
Business Financial History	p. 187
Profit Planning	p. 190
Risk Assessment	p. 200
Closing Statement	p. 202
Supporting Documents	p. 203
Conclusion	p. 205
Business Plan Writing Strategies	p. 205
Appendix	p. 207
Personal Income Statement	p. 207
Personal Net Worth Statement	p. 208
Daily Planner	p. 209
Important Contacts	p. 210
Index	p. 211
Business Planning in 30 Days Checklist	p. 213
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