Teleliteracy : Taking Television Seriously

by BIANCULLI DAVID

• ISBN13: 9780815606536
• ISBN10: 0815606532
• Edition: 1st
• Format: Paperback
• Copyright: 2000-08-01
• Publisher: Syracuse Univ Pr

Summary

A spirited argument for television that defines, explores, and embraces the mass medium.

Table of Contents

Acknowledgments	vii
Introduction	ix
PART 1: A MEDIA PERSPECTIVE	1	(62)
Television Days	3	(4)
Teleliteracy Pretest	7	(16)
Mass Media and Mass Contempt	23	(18)
Instant Replay: a Broad Look at Broadcast History	41	(22)
PART 2: A MEDIA MANIFESTO	63	(98)
TV Is Too Important to Turn Off	65	(7)
TV Is Not a Vast Wasteland	72	(2)
Links between TV and Violence Should Be Taken with a Grain Assault	74	(4)
TV Can Be Literacy's Friend as Well as Its Foe	78	(8)
Marshall McLuhan Was Right: There Is a Global Village	86	(12)
Marshall McLuhan Was Wrong: The Medium Is Not the Message	98	(9)
Television Deserves More Respect	107	(31)
Some Television Is Literature---and Vice Versa	138	(4)
Television Deserves Serious Study	142	(6)
Teleliteracy Is Here...So Telefriend	148	(13)
PART 3: A MEDIA ROUNDTABLE	161	(127)
A Serious Look at Children's Television---No Kidding	164	(20)
Television as a Teacher	184	(13)
The Civil War to the Gulf War	197	(48)
Television as a Maturing Medium	245	(21)
Television at Its Best	266	(14)
Television as a Serious Subject	280	(8)
Conclusion	288	(8)
Bibliography	296	(9)
Index	305