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9780739140048

The Twenty-First-Century Media Industry Economic and Managerial Implications in the Age of New Media

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  • ISBN13:

    9780739140048

  • ISBN10:

    0739140043

  • Format: Paperback
  • Copyright: 2011-07-15
  • Publisher: Lexington Books
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Supplemental Materials

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Summary

The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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