Understanding the Music Business

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  • Edition: 1st
  • Format: Nonspecific Binding
  • Copyright: 2009-09-22
  • Publisher: Routledge

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Understanding the Music Businessoffers a current overview of the music business. Going beyond what most music business books offer, Weismann delivers a contemporary approach that addresses the unanswered questions for todayrs"s emerging music talent , such as, "Is it really possible to make a living as musician?" Understanding the Music Businesscovers the basics in the first part of the text. This first section deals with the fundamentals of the industry, including recording, music publishing, agents, managers, radio and television, unions, the internet and new technology, and regional and international music markets. However, it is the second half of the text that breaks new ground by covering the career paths of new artists in the industry, the development and need for entrepreneurial skills, and the ways that individuals forge careers in the industry.

Table of Contents

Acknowledgmentsp. ix
Introductionp. xi
About the Authorp. xii
The Music Business and Its Componentsp. 1
The Record Industry: A History and General Introductionp. 3
A Brief History of Recordingp. 3
How Major and Independent Labels are Organized: Business and Creative Functionsp. 9
Terms to Knowp. 14
For Class Discussionp. 14
Record Distribution and Promotionp. 15
Record Distributionp. 15
Digital Distributionp. 20
Record Promotionp. 22
Payola and Other Illegal Promotionsp. 27
Terms to Knowp. 31
For Class Discussionp. 31
Record Dealsp. 32
How Artists Get Record Dealsp. 32
TV Placements and Commercialsp. 38
Recording Contractsp. 38
Why Few Artists Earn Royalties from Recordsp. 46
Artist-Owned Labelsp. 49
Financing Your Own Recordp. 49
Piracy, Bootlegging, and File Sharingp. 53
Terms to Knowp. 54
For Class Discussionp. 55
Intermediaries: Booking Agents, Personal Managers, and Business Managersp. 56
Booking Agentsp. 56
Self-Bookingp. 58
The College Market and Block Bookingp. 60
Double Contractsp. 62
Band Franchisesp. 63
Personal Managersp. 65
When Does an Act Need a Manager?p. 66
What Does a Manager Want in an Artist?p. 68
Pitfalls to Avoidp. 72
Finding a Managerp. 74
Business Managersp. 75
Terms to Knowp. 77
For Class Discussionp. 78
Talent Unionsp. 79
Background of the Union Movement in the United Statesp. 79
The American Federation of Musicians (AFM)p. 79
AFTRA and SAGp. 86
Other Talent Unionsp. 87
The Outlook for Entertainment Unionsp. 87
Terms to Knowp. 89
For Class Discussionp. 90
Copyright and Performance Rightsp. 91
Copyrightp. 91
Infringementp. 94
Performance Rights Organizations: ASCAP, BMI, and SESACp. 94
Performance Rights for Artistsp. 99
Publishing and the Songwriterp. 100
Music Publishersp. 100
Terms to Knowp. 107
For Class Discussionp. 107
Music Publishingp. 108
Publishing Rightsp. 108
Mechanicalsp. 109
Printed Musicp. 111
Print Publishersp. 113
Synchronization Rightsp. 116
Grand Rightsp. 122
The Outlook for Music Publishingp. 124
Terms to Knowp. 125
For Class Discussionp. 125
Regional Music Marketsp. 126
The Rise and Fall of Regional Scenesp. 126
Nashville, Tennessee: Country Music U.S.Ap. 130
Little Labels that Could: The Memphis Storyp. 132
Rap-a-Lot: Atlantap. 136
Alternative Scenesp. 136
Specialized Scenesp. 141
Studio Dispersion and Regional Scenesp. 142
Conclusionp. 142
Terms to Knowp. 143
For Class Discussionp. 143
Specialized Musical Stylesp. 144
Classical Musicp. 144
Jazzp. 153
Contemporary Christian Musicp. 155
Latin Musicp. 156
World Musicp. 157
Hip-Hop Musicp. 160
Children's Musicp. 161
Bluegrass, Folk, and Related Musicp. 163
Other Musical Genresp. 166
Terms to Knowp. 166
For Class Discussionp. 166
The International Music Marketsp. 167
Similarities and Differences in International Music Marketsp. 169
Role of Governmentp. 169
Unionsp. 175
Legal Concernsp. 176
Immigrationp. 177
Piracy in Emerging Marketsp. 179
Touringp. 180
Cultural Mattersp. 181
Terms to Knowp. 182
For Classroom Discussionp. 182
Careers, Entrepreneurship, and the Entertainment Businessp. 183
Music Business Education and Entrepreneurshipp. 185
College Music Programsp. 185
What Students Should Look for in a Music Business Programp. 187
Music Business Education in the Twenty-First Centuryp. 191
Developing Entrepreneurial Skillsp. 192
Establishing a Business: an Introductionp. 193
Taxes, Investments, and Savingsp. 195
Long-Term Careersp. 196
Terms to Knowp. 197
For Class Discussionp. 198
Songwriting and Composingp. 199
Song Sharksp. 199
Contestsp. 201
How Songwriters Get Songs Recordedp. 201
Collaborationsp. 208
Resourcesp. 209
Can a Songwriter Succeed Outside the Major Music Markets?p. 210
Composingp. 211
Music Arrangersp. 214
Terms to Knowp. 215
For Class Discussionp. 215
Careers in Music Teachingp. 216
Teaching Individual and Group Lessonsp. 216
Teaching in the School Systemp. 218
College Teachingp. 219
Instructional Books, Videos, and Clinicsp. 224
Terms to Knowp. 227
For Class Discussionp. 227
Recording Careersp. 228
Audio Engineeringp. 228
Learning Audio Engineeringp. 229
Operating a Studiop. 232
Engineering as a Careerp. 237
Session Musiciansp. 239
Record Productionp. 240
Breaking Inp. 241
What Producers Dop. 242
Production Stylesp. 245
Hip-Hop Producersp. 248
A&R (Artist and Repertoire)p. 249
Producer Compensationp. 250
Producers and Gender and Race Discriminationp. 251
Producer Managersp. 252
Signing a Record Deal with a Producerp. 252
Terms to Knowp. 253
For Class Discussionp. 253
Concert Promotionp. 254
The Concert Promotion Businessp. 254
The Role of the Promoterp. 255
Promoting Non-Traditional Concertsp. 264
Terms to Knowp. 271
For Class Discussionp. 272
Music Merchandisingp. 273
Record Storesp. 273
Home Computers and the Growth of Digital Mediap. 278
The Music Products Industryp. 285
Music Retailersp. 287
Exporting Musical Productsp. 298
Trade Showsp. 299
Terms to Knowp. 302
For Class Discussionp. 302
Individual Entrepreneurshipp. 303
Randall Williams: Musician/Explorerp. 304
Mary Kadderly: Vocalist, Jazz Singer, and Actressp. 305
Noah Peterson: Jazz with an Open Mindp. 306
Michael Kearsey: Multitalented Bass Playerp. 306
Chris Daniels: Band Leader, Producer, and College Professorp. 307
Mary Flower: Teacher/Performerp. 308
Otis Taylor: Bluesmanp. 310
Misty River: The Power of Fourp. 311
Conclusionp. 312
Terms to Knowp. 313
For Class Discussionp. 313
The Futurep. 314
Brave New Worldp. 314
Other Career Opportunitiesp. 315
Grantsp. 316
Putting a Career Togetherp. 318
Terms to Knowp. 318
For Class Discussionp. 318
Appendixp. 319
Glossaryp. 330
Indexp. 337
Table of Contents provided by Ingram. All Rights Reserved.

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