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Visual Communication : Images with Messages,9781439082829
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Visual Communication : Images with Messages

by
Edition:
5th
ISBN13:

9781439082829

ISBN10:
1439082820
Format:
Paperback
Pub. Date:
2/24/2010
Publisher(s):
Cengage Learning
List Price: $212.33

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Summary

Visual communication is just as important as verbal communication, if not more so. VISUAL COMMUNICATION: IMAGES WITH MESSAGES, 5E, shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. Packed with study and review tools, this communications textbook will not only clearly explain the theories you need to know, but also help you prepare for tests and succeed in class.

Table of Contents

Visual Communication
Visual Cues
Visual Theories
Visual Persuasion
Visual Stereotypes
Visual Analysis
Typography
Graphic Design
Informational Graphics
Cartoons
Photography
Motion Pictures
Television
Computers
Web
The More You Know, the More You See
Glossary
Bibliography
Index
Table of Contents provided by Publisher. All Rights Reserved.


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