did-you-know? rent-now

Amazon no longer offers textbook rentals. We do!

did-you-know? rent-now

Amazon no longer offers textbook rentals. We do!

We're the #1 textbook rental company. Let us show you why.

9780300096828

Web Style Guide; Basic Design Principles for Creating Web Sites; Second Edition

by ;
  • ISBN13:

    9780300096828

  • ISBN10:

    0300096828

  • Edition: 2nd
  • Format: Trade Book
  • Copyright: 2002-04-10
  • Publisher: Yale University Press
  • Purchase Benefits
  • Free Shipping Icon Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • eCampus.com Logo Get Rewarded for Ordering Your Textbooks! Enroll Now
List Price: $50.00

Summary

This essential guide for Web site designers offers clear, concise advice on creating well-designed & effective Web sites & pages. Focusing on the interface & graphic design principles that underlie the best Web site design, the book provides anyone involved with Web site design-in corporations, government, nonprofit organizations, & academic institutions-with expert guidance on issues ranging from planning & organizing goals to design strategies for a site to the elements of individual page design. Shifting away from the emphasis of many authors on HyperText Markup Language (HTML) & glitzy, gimmicky graphics, Patrick J. Lynch & Sarah Horton discuss classic principles of design, how these principles apply to Web design, & the issues & constraints of designing complex, multilayered sites. They address the practical concerns of bending & adapting HTML to the purposes of graphic page design. This book grew out of the widely used & highly praised Web site on site design created by the Center for Advanced Instructional Media at Yale University (info.med.yale.ed/caim/manual/). At this site, readers will continue to find updated color illustrations & examples to complement & demonstrate points made in the book, as well as useful & current online references.

Author Biography

Patrick J. Lynch is design director of the Center for Advanced Instructional Media at Yale University School of Medicine. Sarah Horton is multimedia applications specialist in Curricular Computing at Dartmouth College.

Table of Contents

Foreword ix
Preface to the Second Edition xi
Preface to the First Edition xiii
Process
1(16)
Interface Design
17(20)
Site Design
37(44)
Page Design
81(34)
Typography
115(28)
Editorial Style
143(10)
Web Graphics
153(38)
Multimedia
191(18)
Index 209(10)
Illustration Credits 219

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Rewards Program