What I Didn't Learn in Business School

by Barney, Jay

• ISBN13: 9781422157633
• ISBN10: 1422157636
• Format: Hardcover
• Copyright: 2010-10-12
• Publisher: Two Rivers Distribution

Summary

This engaging book uses the power of story to present potent lessons for anyone seeking to excel at strategy management. It's a compelling read--whether one is an MBA grad struggling to apply what has been learned or in the fray and eager to see what MBAs get wrong when they land in the real world.

Author Biography

Jay Barney is a professor of management at the Ohio State University's Fisher College of Business. He has published numerous articles in strategy and management journals, as well as five bestselling textbooks on strategy. Trish

Gorman Clifford is the Director of Global Strategy Learning at McKinsey & Company. She helps mid- and upper-level managers strengthen their strategic capabilities through consulting and other learning experiences.

Table of Contents

Preface: A Novel Approach	p. ix
Acknowledgments	p. xiii
A Character List	p. xvii
Prologue: A Little Turbulence	p. xix
A Simple Problem	p. 1
A New Shirt	p. 17
A Moving Target	p. 37
A Working Lunch	p. 59
A Valuable Chain	p. 75
A Thoughtful Workout	p. 83
A Sweeping Vision	p. 95
A Lone Ranger	p. 109
A Team Effort	p. 129
A Fitting Test	p. 139
A Good Call	p. 151
A Constructive Meeting	p. 161
A Seamless Argument	p. 177
A Tailored Presentation	p. 191
Epilogue: A Staffing Question	p. 205
A Reading List	p. 213
About the Authors	p. 233
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