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9780803934474

Women in Mass Communication

by
  • ISBN13:

    9780803934474

  • ISBN10:

    0803934475

  • Format: Hardcover
  • Copyright: 1989-09-01
  • Publisher: Sage Pubns

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Supplemental Materials

What is included with this book?

Summary

Women in Mass Communication focuses on what may be the single most important issue for professionals in the area of mass communication in the next few decades -- the increasing feminist presence and proliferating feminist perspectives within the field. The volume begins with a look at the study and teaching of mass communication, including such topics as a feminist perspective on media law, gender in a global context, women of colour in communication, and the effect of women communication teachers on their students. Contributors call for significant changes in the way we think of mass communication and represent pioneering efforts to extend feminist theory in the area. The second section examines the status of women in television, ad

Table of Contents

The Academy
Perspectives on Re-Visioning Values in Mass Communication
The Challenge of Re-Visioning Gender Values
Changing Media History Through Women's History
Feminist Perspectives on Media Law
Or Media Law as if Women Mattered
Gender and Mass Communication in a Global Context
Strategies on Studying Women of Color in Mass Communication
Overview and Theoretical Framework
Strategies for Research on Black Women and Mass Communication
Perspectives on the Mass Communication Classroom
The 'Glass Ceiling' Effect on Mass Communication Students
Women in Mass Communication Education
Who Is Teaching Tomorrow's Communicators?
The Profession
A Close-up of Women In, On and Through Mass Communication
Economic Equity and the Journalistic Work Force
Newspapers
Is There a New Majority Defining the News?
Magazines
Women's Employment and Status in the Magazine Industry
Radio
A Woman's Place Is On the Air
Television
Sex Discrimination in the TV Newsroom
Perception and Reality
Advertising
A New 'Genderation' of Images to Women
Public Relations
The $1 Million Penalty for Being a Woman
A Voice and Vision for the Future
Women's Movement Media and Cultural Politics
A Bridge to the Future
Re-Visioning Gender in Communication
Table of Contents provided by Ingram. All Rights Reserved.

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