Agility in Health Care: Strategies for Mastering Turbulent Markets

by Editor: Steven L. Goldman; Editor: Carol B. Graham

• ISBN13: 9780787942113
• ISBN10: 0787942111
• Edition: 1st
• Format: Hardcover
• Copyright: 1999-01-01
• Publisher: Jossey-Bass

Summary

". . . Steve Goldman and Carol Graham point to agility as the key competency for dealing with an uncertain future. All health care organizations need to take note of this book if they are to move to the second curve."--Ian Morrison, futurist, author of The Second Curve: Managing the Velocity of Change Agility in Health Care offers more than theories; it?s a how-to for health care executives who are determined to thrive -- not merely survive -- in today?s chaotic marketplace. The authors present an innovative strategic model that can guide health care leaders in creating synergistic partnerships with employees, customers, suppliers, and competitors -- adapting to a changing marketplace and continually increasing customer demands. Filled with illustrative case studies, practical examples, and helpful management tools for self-assessment, this book reveals how to focus the effective agility model to help health care organizations: offer individualized customer solutions, create alliances, replace out-dated command-and-control hierarchies, exploit the power of information technologies, create competitive advantage, and more.

Author Biography

STEVEN L. GOLDMAN is one of the founders of the Agility Forum and the Andrew W. Mellon Distinguished Professor in the Humanities at Lehigh University. He is coauthor of Agile Competitors and Virtual Organizations: Strategies for Enriching the Customer and Cooperate to Compete: Building Agile Business Relationships. CAROL B. GRAHAM is a senior consultant in charge of health care practice with the Agility Forum. She has fifteen years of senior management experience in hospital administration and health care marketing.

Table of Contents

Foreword	ix	(4)
Jeff Goldsmith
Preface	xiii	(8)
Steven L. Goldman
Acknowledgments	xxi	(2)
The Editors	xxiii	(2)
The Contributors	xxv
1. Agility for Health Care: Who Ordered That?	1	(34)
Steven L. Goldman
2. An Integrated Disease Management Model	35	(16)
Martin N. Raber
Martyn W. C. Howgill
3. Consolidated Rural Health Care	51	(16)
Michael W. Barton
4. Agile Organizations and Health Care Collaboration	67	(16)
Michael H. Annison
5. Leading the Agile Health Care Enterprise	83	(20)
Roderick Gilkey
Gary R. Lieberman
6. Adapting to Consumer-Driven Health Care	103	(20)
James R. Cramer
Wendy H. Lyons
7. Information as a Competitive Health Care Resource	123	(24)
Leanne Kaiser Carlson
Scott Hendrickson
8. Creating the Doctor of Tomorrow: Agility in Medical Education	147	(32)
Morton D. Sosland
David B. Nash
9. Creating Agile Health Care Organizations	179	(38)
Carol B. Graham
References	217	(4)
Index	221