The Applied Business Analytics Casebook Applications in Supply Chain Management, Operations Management, and Operations Research

by Drake, Matthew J.

• ISBN13: 9780133407365
• ISBN10: 0133407365
• Edition: 1st
• Format: Hardcover
• Copyright: 2013-10-30
• Publisher: Ft Pr

Summary

The first collection of cases on “big data” analytics for supply chain, operations research, and operations management, this reference puts readers in the position of the analytics professional and decision-maker. Perfect for students, practitioners, and certification candidates in SCM, OM, and OR, these short, focused, to-the-point case studies illustrate the entire decision-making process. They provide realistic opportunities to perform analyses, interpret output, and recommend an optimal course of action. Contributed by leading “big data” experts, the cases in The Applied Business Analytics Casebook covers: 

• Forecasting and statistical analysis: time series forecasting models, regression models, data visualization, and hypothesis testing
• Optimization and simulation: linear, integer, and nonlinear programming; Monte Carlo simulation and risk analysis; and stochastic optimization
• Decision analysis: decision making under uncertainty; expected value of perfect information; decision trees; game theory models; AHP; and multi-criteria decision making
• Advanced business analytics: data warehousing/mining; text mining; neural networks; financial analytics; CRM analytics; and revenue management models

Author Biography

MATTHEW DRAKE (Pittsburgh, PA) is an Associate Professor of Supply Chain Management in the Palumbo-Donahue School of Business at Duquesne University. There, he teaches quantitatively-focused Supply Chain Management courses in forecasting, production planning, inventory control, and global transportation/logistics; as well as a Supply Chain Modeling course covering optimization, simulation, and game theory. Drake has led 10 study abroad programs in China, India, Japan, South America, and Europe, and has developed four teaching cases that have either won or have been finalists for teaching case awards through INFORMS and the Decision Sciences Institute (DSI). He is author of Global Supply Chain Management.

Table of Contents

Part I: Forecasting and Statistical Analysis

Part II: Optimization and Simulation

Part III: Decision Analysis

Part IV: Advanced Business Analytics

 

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The complete, up-to-date casebook for analytics in SCM, OM, and OR: concise, focused cases that make you the analyst and decision-maker.