Introduction : my early years in the business | p. 1 |
Creating leadership brands - and keeping them young | p. 11 |
Let the consumer decide | p. 41 |
Going for the big win | p. 67 |
The rewards of doing good | p. 105 |
The power of community | p. 123 |
A passionate sense of ownership | p. 163 |
The benefits of diversity and the challenge of achieving it | p. 186 |
A personal model for living | p. 203 |
A family affair | p. 253 |
Conclusion : enduring values in an age of innovation | p. 263 |
Biographies of key leaders | p. 269 |
Redesigning your organizational structure to achieve your purpose | p. 274 |
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