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9780679764632

Business School Companion

by ;
  • ISBN13:

    9780679764632

  • ISBN10:

    0679764631

  • Format: Paperback
  • Copyright: 1996-01-01
  • Publisher: Princeton Review
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Summary

Microeconomics? Activity-based costing? Process analysis? In the time it takes to figure out what all these things mean, you just might find yourself with an MBA. In the meantime though, you just might need a little help navigating this new world you've thrown yourself into. The Princeton Review has been preparing students for business school for eight years with courses, books, software, and guides to the best programs. Now our Business School Companion will help you succeed once you're there. You'll get the scoop on the trials and rituals of today's MBA programs, and master such key concepts as industry analysis, net present value, standard deviation, and the capital asset pricing model. The Business School Companion also gives you the lowdown on MBA recruiting, case analysis, team projects, finance, marketing, B-school social life, statistics, and a realm of other topics you'll be scratching your head about. Plus, our survey of 12,500 current students and MBAs tells you what business school is really like. Business school can be intimidating and extremely competitive. Considering how much you have riding on your MBA, you cannot afford to start school without The Business School Companion.

Table of Contents

Acknowledgments
Intro to Business Schoolp. 1
Before You Arrivep. 7
MBA Social Lifep. 17
Academics: What to Expectp. 21
Team Projectsp. 29
Case Analysisp. 35
Key Concepts: Marketingp. 41
Key Concepts: Statisticsp. 47
Key Concepts: Operations and Manufacturingp. 55
Key Concepts: Competitive Strategyp. 63
Key Concepts: Financep. 69
Key Concepts: Economicsp. 79
Key Concepts: Accountingp. 87
Recruitingp. 99
Final Thoughtsp. 115
MBA-ese (Glossary)p. 117
About the Authorsp. 119
Table of Contents provided by Blackwell. All Rights Reserved.

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