Competing in a Flat World : Building Enterprises for a Borderless World

by Fung, Victor K.; Fung, William K.; Wind, Yoram (Jerry)

• ISBN13: 9780132332903
• ISBN10: 0132332906
• Edition: 1st
• Format: Hardcover
• Copyright: 2008-01-01
• Publisher: Prentice Hall

Summary

It's a new dawn: how to succeed in Thomas Friedman's new "flat world"! bull; Insights from the world's pre eminent "flat-world" company! bull; Master the most important flat-world organizational skill: orchestrating winning global networks. bull; When competition is not company v. company, but global network v. global network: reshaping the company to meet the flat world.

Table of Contents

Preface: Competing Flat Out	p. xix
The Orchestration Imperative	p. 1
Focus: Firm and Network	p. 23
Orchestrate the Network	p. 25
Compete Network Against Network	p. 43
Management: Control and Empowerment	p. 67
Take Responsibility for the Whole Chain (Whether You Own It or Not)	p. 69
Empower ??A???a??????Little John Waynes??A???a????AY to Create a Big-Small Company	p. 83
Establish the Three-Year Stretch to Balance Stability and Renewal	p. 99
Build the Company Around the Customer	p. 115
Follow the 30/70 Rule to Create Loose-Tight Organizations	p. 131
Value Creation: Specialization and Integration	p. 143
Capture the ??A???a??????Soft $3??A???a????AY by Looking Beyond the Factory	p. 145
Sell to the Source by Bridging Marketing and Operations	p. 155
Implications for Policy and Practice	p. 169
Policy: Building a Borderless Business in a World of Nation-States	p. 171
Practice: A Lever to Move the World	p. 183
Conclusion: Are You Ready to Compete Flat Out?	p. 203
Appendix: About Li & Fung	p. 215
Notes	p. 219
Index	p. 225
Table of Contents provided by Publisher. All Rights Reserved.

Excerpts

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