Connect Access Card for Business Driven Technology

by Baltzan, Paige; Phillips, Amy

• ISBN13: 9780077637958
• ISBN10: 007763795X
• Edition: 6th
• Format: eBook
• Copyright: 2014-01-22
• Publisher: McGraw-Hill Education

Summary

McGraw-Hill Connect is a digital teaching and learning environment with a fully interactive eBook that saves students and instructors time while improving performance over a variety of critical outcomes. Connect offers rich content, abundant assignment types, and flexible policy options along with powerful study tools that adapt to individual student understanding and need. Connect can generate a number of powerful reports that let you quickly review the performance of an individual student or an entire class.

Table of Contents

Unit 1

Chapter 1: Business Driven Technology

Chapter 2: Identifying Competitive Advantages

Chapter 3: Strategic Initiatives for Implementing Competitive Advantages

Chapter 4: Measuring the Success of Strategic Initiatives

Chapter 5: Organizational Structures that Support Strategic Initiatives

Unit 2

Chapter 6: Valuing Organizational Information

Chapter 7: Storing Organizational Information - Databases

Chapter 8: Accessing Organizational Information – Data Warehouse

Unit 3

Chapter 9: Enabling the Organization – Decision Making

Chapter 10: Extending the Organization – Supply Chain Management

Chapter 11: Building a Customer-Centric Organization – Customer Relationship Management

Chapter 12: Integrating the Organization from End to End – Enterprise Resource Planning

Unit 4

Chapter 13: Creating Innovative Organizations

Chapter 14: EBusiness

Chapter 15: Creating Collaborative Partnerships

Chapter 16: Integrating Wireless Technology in Business

Unit 5

Chapter 17: Developing Software to Streamline Operations

Chapter 18: Methodologies for Supporting Agile Organizations

Chapter 19: Managing Organizational Projects

Chapter 20: Developing a 21st Century Organization