Creating Successful e-Learning A Rapid System For Getting It Right First Time, Every Time

by Allen, Michael W.

• ISBN13: 9780787983000
• ISBN10: 0787983004
• Edition: 1st
• Format: Paperback
• Copyright: 2006-05-19
• Publisher: Pfeiffer

Summary

Praise for Michael Allen's e-Learning Library This is the first volume of six in Michael Allen's e-Learning Library a comprehensive collection of proven techniques for creating e-learning applications that achieve targeted behavioral outcomes through meaningful, memorable, and motivational learning experiences. This book walks readers through the revolutionary processes of rapid prototyping and iterative design as a means of sorting the conflicting and hidden agendas of organizations, winning essential support, and generating creative learning solutions. "Too many learners have been frustrated and too many careers have been derailed from poorly designed, ineffective e-learning. Michael Allen is finally sharing his 'secret sauce' with the world. The Savvy Start technique alone will go a long way to ensuring that every e-learning project turns out to be a successful one." --Kevin Kruse, founder, e-LearningGuru.com "Michael Allen has written a terrific book for courseware developers and business leaders who are interested in launching e-learning programs that will have a true impact on people performance and the business. It is a must-read for everyone who wants to take e-learning to the next level." --Nick van Dam, global chief learning officer, Deloitte Touche Tohmatsu; founder, e-LearningforKids.org "Michael Allen knows instructional design from the ground floor up. For four decades he's lead the field. Now he shares his hard-earned knowledge with the rest of us." --Will Thalheimer, president and principal researcher, Work-Learning Research "In this short volume, beginning with rapid analysis, rapid prototyping, and rapid evaluation, we find not only the details of the successive approximation process for developing superior e-learning, but also corporate and academic case studies to provide context for the design and development approaches recommended." --Michael E. Echols, vice-president, Strategic Initiatives, Bellevue University; author, ROI on Human Capital Investment

Author Biography

Michael W. Allen pioneered multimedia learning technologies, interactive instructional paradigms, and rapid-prototyping processes, bringing each forward into leading corporate enterprises. He is the chairman and CEO of Allen Interactions Inc. that builds universally acclaimed custom e-learning, provides strategic learning consulting, and trains e-learning professionals in collaboration with ASTD. With a Ph.D. in educational psychology from The Ohio State University, he is an adjunct associate professor at the University of Minnesota Medical School, a popular conference speaker, and a prolific writer.

Table of Contents

About the library series	iii
Acknowledgments	ix
Preface	xi
Part One Organizational Realities	1	(26)
The Corporate Skeptic	5	(6)
Academic Woes	11	(4)
Hesitant Explorers	15	(4)
Grasping the Whole Challenge	19	(8)
Part Two Escaping Tradition	27	(42)
Lessons from ADDIE	31	(14)
Making Useful Mistakes (ASAP)	45	(14)
Inalienable Risks	59	(10)
Part Three Applying Successive Approximation	69	(104)
Successive Approximation Overview	73	(8)
Preparing for a Savvy Start	81	(18)
Project Kickoff	99	(8)
Rapid Design, Prototyping, and Review	107	(20)
The Objectives x Treatments Matrix	127	(8)
Assessing Context and Constraints	135	(10)
Completing Design, Planning Development	145	(10)
Develop---Implement---Evaluate	155	(18)
Epilog	173	(8)
Index	181	(8)
About Allen Interactions Inc.	189	(1)
About the Author	190