Does the management of design conflict with traditional ideas of creative freedom and autonomy? How do government policies and business priorities influence the day-to-day practices of designers? And how far have the processes and purpose of creative work been changed by its new centrality to business and government? Bringing together case studies and material from a range of industries and contexts, as well as a series of interviews with practitioners,Design and Creativityprovides a cutting-edge account of key trends in the creative industries at the start of the 21st century. Design and other creative industries shape our lives in numerous ways, providing 'cultural' goods such as films, music and magazines, but they also shape the look and feel of everyday objects and spaces. The creative industries are important economically; and governments and businesses now make considerable efforts to manage creativity for a range of political and economic ends.

Guy Julier is Professor of Design at Leeds Metropolitan University and author of a number of books, including New Spanish Design and The Culture of Design.

Liz Moor is Senior Lecturer in Media and Communications at Goldsmiths, University of London and author of The Rise of Brands.

List of Illustrations	p. vii
Acknowledgements	p. ix
Introduction: Design and creativity	p. 1
Design and Policy
Designing the State	p. 23
Designing the City	p. 40
Design, Innovation and Policy at Local Level	p. 57
Public Art, Design-Led Regeneration and its Evaluation	p. 74
Design Client, Patron and Showcase: The Museum and the Creative Industries	p. 89
Managing Design in Context
Routinized Labour in the Graphic Design Studio	p. 105
Auditing in Communication Design	p. 122
Researchers in the World of Product Design	p. 139
The Turn to Service Design	p. 157
Cinema by Design: Hollywood as a Network Neighbourhood	p. 174
Visual Continuity and Innovation in Editorial Design Practice	p. 191
Interviews with Practitioners
Urbanism Plus	p. 207
Clemmow Hornby Inge	p. 215
Frog Design	p. 220
Product First	p. 227
livework	p. 233
Hahmo	p. 243
Land Design Studio	p. 252
Conclusion: Counting Creativity	p. 256
List of Contributors	p. 273
Index	p. 275
Table of Contents provided by Ingram. All Rights Reserved.

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Design and Creativity Policy, Management and Practice

9781847883063

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