eCFO : Sustaining Value in the New Corporation

by Read, Cedric; Ross, Jacky; Dunleavy, John R.; Schulman, Donniel S.; Bramante, James

• ISBN13: 9780471496427
• ISBN10: 0471496421
• Edition: 1st
• Format: Hardcover
• Copyright: 2001-05-08
• Publisher: WILEY

Summary

Picking up where CFO: Architect of the Corporation?s Future left off, this progressive new book provides new models and techniques to help corporations prosper in the twenty-first century. Featuring interviews at the start of each chapter from some of the world?s leading CFOs - including Clayton Daly from Procter & Gamble, Tom Meredith from Dell Computers, and John Coombe from Glaxo Wellcome - eCFO draws on their experience to address the key issues they face in the new business environment.

Author Biography

<B>CEDRIC READ, JACKY ROSS, JOHN DUNLEAVY, DONNIEL SCHULMAN </B>and<B> JAMES BRAMANTE</B> are senior partners in the Financial Management Solutions division of the Management Consulting Services practice of PricewaterhouseCoopers. <BR> This practice helps clients maximize their business performance by integrating strategic change, process improvements, and technology solutions. <BR> Through a worldwide network of skills and resources, consultants manage complex projects with global capabilities and local knowledge, from strategy through implementation. <BR> PricewaterhouseCoopers is the world's leading professional services organization. Drawing on the talents of more than 150,000 people in 150 countries, the organization provides a full range of business advisory services to leading global, national, and local companies - and to public institutions.

Table of Contents

Finance in the e-Business World	1	(26)
New Opportunities for Value Creation	5	(2)
Understanding Webonomics	7	(5)
Applying Old-World Disciplines in the New Corporation	12	(3)
How Is e-Business Reshaping the Finance Function?	15	(7)
The eCFO's Agenda	22	(2)
eCFO Checklist	24	(3)
Designing New Business Models for Value Creation	27	(34)
The Drivers of Change	32	(3)
What Can Established Businesses Learn from Internet Start-ups?	35	(1)
Using the Web to Protect and Enhance Revenues	36	(7)
Exploiting e-Markets	43	(6)
Optimizing the Supply Chain through e-Collaboration	49	(2)
The Business Case for B2E	51	(3)
Managing Your Portfolio of Business Models	54	(5)
eCFO Checklist	59	(2)
Optimizing Shareholder Value: From EVA to e-Metrics	61	(30)
The Seven Value Drivers Revisited	64	(2)
Critical Valuation Challenges	66	(4)
Webonomics: e-Business Meets Shareholder Value	70	(4)
The e-Marketplace	74	(4)
e-Business: the Dynamics of Value Creation	78	(6)
Building a Balanced e-Business Scorecard	84	(3)
Keep Your Eye on the Prize	87	(1)
eCFO Checklist	88	(3)
Growing Intangibles: From Valuation to Maximization	91	(36)
Why Are Intangibles So Important?	94	(2)
Enhancing Customer Value	96	(5)
Focusing on Brand Equity	101	(5)
Assessing and Managing the Value of R&D	106	(3)
Leveraging Intellectual Property	109	(5)
Valuing Reputation	114	(3)
Nurturing Human Capital	117	(6)
Intangible Assets: A Moving Target	123	(1)
eCFO Checklist	124	(3)
Allo-traction: From Resource Allocation to Resource Attraction	127	(32)
Why Change Resource Management?	130	(3)
Resource Allocation: Today's Best Practices	133	(3)
The Shift to Resource Attraction	136	(3)
Preinvestment Appraisal	139	(3)
Investment Appraisal	142	(6)
Implementation	148	(4)
Postimplementation	152	(2)
Implications for the Finance Function	154	(3)
eCFO Checklist	157	(2)
Blowing Up the Budget	159	(34)
What's Wrong with Budgets?	164	(5)
Making the Case for Change	169	(2)
Choosing among Options	171	(4)
Developing Metrics for Line of Sight	175	(4)
Focusing on Forecasting	179	(4)
When Strategy Meets Operations	183	(1)
Tools of the Trade	184	(7)
eCFO Checklist	191	(2)
Delivering a New Systems Vision	193	(36)
Accelerating beyond ERP	196	(5)
Your New Systems Vision	201	(4)
e-Business Software: Selection and Implementation	205	(7)
Boosting Business Intelligence	212	(6)
Investing in the Integration Framework	218	(2)
Creating a CFO Portal	220	(6)
eCFO Checklist	226	(3)
Overhauling Your Cost Base	229	(36)
The Anatomy of Costs	233	(3)
Assessment Phase: Weeks 1 to 6	236	(12)
Design Phase: Weeks 7 to 14	248	(9)
Implementation Phase: Week 15 Onward	257	(3)
Fostering Innovation and Growth	260	(3)
eCFO Checklist	263	(2)
Unlocking Value from Acquisitions and Alliances	265	(34)
Mapping New Relationship Models	268	(3)
Getting It Wrong: Some Major Pitfalls	271	(4)
Value-Enhancing Deals: Six Critical Success Factors	275	(1)
Getting It Right: Emerging Best Practices	275	(15)
Valuing Cultural Fit	290	(2)
Assigning Finance's Involvement in M&A Activities	292	(4)
eCFO Checklist	296	(3)
Reinventing the Corporate Center	299	(28)
The CFO's Challenge	302	(1)
Warning: Centers Can Seriously Damage Your Wealth	303	(5)
Corporate Centers Creating Value	308	(2)
Value Propositions: the Real Work of the Corporate Center	310	(5)
Running Your Corporate Center at the Speed of e	315	(4)
Transforming Your Corporate Center	319	(4)
Remaining Vigilant: Measuring Center Performance	323	(3)
eCFO Checklist	326	(1)
B2F: The Virtual Finance Function	327	(36)
Framing the B2F Agenda	331	(2)
Transaction Processing: Web-Enabled Shared Services	333	(5)
Transaction Processing: Business Outsourcing	338	(5)
Working Capital-less	343	(5)
The Virtual Treasury	348	(3)
Online Decision Support: i-Analytics	351	(6)
So How Do You Make This Journey toward Virtuality?	357	(3)
eCFO Checklist	360	(3)
Notes	363	(2)
Index	365