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Essentials of Health Behavior : Social and Behavioral Theory in Public Health,9780763737962
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Essentials of Health Behavior : Social and Behavioral Theory in Public Health

by
Edition:
1st
ISBN13:

9780763737962

ISBN10:
0763737968
Format:
Paperback
Pub. Date:
4/1/2007
Publisher(s):
Jones & Bartlett Learning
List Price: $120.95

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Summary

New companion text Essential Readings in Health Behavior: Theory and Practice, now available. Save when you bundle these together. Ask your publisher's representative to learn more. Health promotion, education, and prevention programs ultimately focus on changing health behavior. Essentials of Health Behavior provides the groundwork for understanding, assessing, and effectively applying theories of human behavior within the practice of public health. In clear and accessible language, it provides the student with a background of the kinds of social and behavioral theories that guide our understanding of health related behavior and form the background for health promotion and prevention efforts. Filled with real life examples and profiles, The text explores some of the ways in which these theories and approaches are used in applied health promotion efforts. This book will:   Introduce students To The relationship between behavior and a selection of major health issues. Provide an introductory background To The kinds of social and behavioral theories that guide our understanding of health related behavior and form the background for health promotion and prevention efforts. Explore some of the ways in which these theories and approaches are used in applied health promotion efforts.

Table of Contents

Prologuep. ix
Series Pagep. xi
Prefacep. xiii
Acknowledgmentsp. xv
About the Authorp. xvii
Photo Creditsp. xix
On Health and Behavior-An Introductionp. 1
Introduction: The Links Between Health and Behaviorp. 3
The Setting: Daily Lifep. 3
The Questionsp. 4
The Complex Social-Ecological Webp. 6
In This Bookp. 7
Your Thoughts?p. 8
Chapter Questionsp. 8
Referencesp. 9
Health Issues and Behaviorp. 11
Obesityp. 11
Youth Violencep. 14
HIV/AIDSp. 16
Behaviors, Theories, and Interventionsp. 18
Chapter Questionsp. 19
Referencesp. 20
On the Roots of Behavior-A Multidisciplinary Surveyp. 23
Social/Behavioral Theory and Its Rootsp. 25
Thinking about Theoryp. 25
The Context of Theory in the Western Traditionp. 26
Antecedentsp. 29
Chapter Questionsp. 33
Referencesp. 34
Individual Health Behavior Theoriesp. 35
What Are We Talking About?p. 35
The Health Belief Model (HBM)p. 35
The Theory of Planned Behavior (TPB)/Formerly Known as the Theory of Reasoned Action (TRA)p. 39
Two Models of Behavior Change in Stages: The Transtheoretical Model (TTM) and Precaution Adoption Process Model (PAPM)p. 42
Chapter Questionsp. 48
Referencesp. 49
Social, Cultural, and Environmental Theories (Part I)p. 51
What Are We Talking About?p. 51
Social Cognitive Theory (SCT)/Formerly Known as Social Learning Theoryp. 51
Social Network Theoryp. 56
Social Process Theories and Approaches: Diffusion of Innovations (DOI) and Social Marketingp. 58
Chapter Questionsp. 63
Referencesp. 64
Social, Cultural, and Environmental Theories (Part II)p. 65
Communications Theoryp. 65
Community and Organizational Changep. 69
Political Economyp. 72
Anthropology and Cultural Theory: Behavior as Adaptation; Behavior as Meaningful and Symbolicp. 73
Chapter Questionsp. 77
Referencesp. 78
Doing Something About It: The Ecological Perspective and the Move From Theory to Practicep. 79
Where Do You Start? Picking Your Battlesp. 79
Planning Approaches-A Sampler Precede-Proceedp. 80
Chapter Questionsp. 89
Referencesp. 90
Putting Theory Into Practicep. 91
Communities and Populations As Focus For Health Promotion Programsp. 93
Community Intervention, or Intervention in a Community?p. 93
Community Intervention and the Complexity of Communitiesp. 97
Communities As Expertsp. 98
Population-Based Health Promotionp. 98
Tailoringp. 99
Sustainabilityp. 101
Chapter Questionsp. 101
Referencesp. 102
Application of Theory: Schools and Worksitesp. 103
Settings for Interventionp. 103
Schoolsp. 103
Workplace Settingsp. 107
Chapter Questionsp. 112
Referencesp. 113
Application of Theory: Communications Campaignsp. 115
Communicating Through the Public Mediap. 115
Communications Campaignsp. 116
Media Advocacyp. 118
Health Behavior Theory and Communications Campaigns/Mass Media Campaignsp. 120
Program Examplesp. 121
Chapter Questionsp. 123
Referencesp. 124
Application of Theory: Global Healthp. 125
The Setting: Health in the Global Contextp. 125
The Global Health Systemp. 127
Theory and Its Applicationp. 128
Health Behavior Theory and the Global Settingp. 130
Program Examplesp. 133
Chapter Questionsp. 135
Referencesp. 136
Application of Theory: High-Risk and Special Populationsp. 137
Introductionp. 137
Applying Behavioral Theory to High-Risk Populations and Contextsp. 139
Harm Reduction Approaches to Addressing High-Risk Behaviorp. 142
Generative Approaches to Understanding Risk Behaviorp. 143
Chapter Questionsp. 148
Referencesp. 149
Evaluation: What Is It? Why Is It Needed? How Does It Relate to Theory?p. 151
Introductionp. 151
Evaluation and the Current Program Environmentp. 151
The Types of Evaluationp. 152
Using a "Logic Model" to Set Up an Evaluationp. 154
On Evaluation Methodsp. 156
What Kinds of Impact or Outcome?p. 159
Chapter Questionsp. 160
Referencesp. 161
Current Trendsp. 163
Culture, Diversity, and Health Disparities: Are Current Theories Relevant?p. 155
Introductionp. 165
Why Health Disparities?p. 166
What to Do: How Is Theory Connected to Resolving Health Disparities?p. 168
Chapter Questionsp. 173
Referencesp. 174
Career Choices and Social/Behavioral Theory In Public Health: A Brief Introductionp. 175
Chapter Questionsp. 112
The Possibilitiesp. 179
Indexp. 181
Table of Contents provided by Ingram. All Rights Reserved.


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