Fifty Plus Give Meaning and Purpose to the Best Time of Your Life

by Novelli, Bill; Workman, Boe; Case, Steve

• ISBN13: 9780312354787
• ISBN10: 0312354789
• Edition: Reprint
• Format: Paperback
• Copyright: 2007-12-26
• Publisher: Griffin

Summary

In Fifty Plus, Bill Novelli takes a look at the 78 million baby boomers who are putting "old" on hold and actively changing the face of aging in America, if you're a 50+ boomer, you're no stranger to the gym, voting booth, or your 401(k). You're joining an already active group of 50+ Americans, and you're wondering "What's this going to be like?" Bill Novelli, CEO of AARP, knows what it's like and he knows that Americans 50+ want their later years to be filled with accomplishment and, most importantly, a sense of purpose. Novelli gives you the lay of the land, tells you what to expect from the coming decades, and makes real suggestions about how to live a life that leaves a legacy: Use the base of your already healthy lifestyle to advocate for better quality care and lower pharmaceutical costs for everyone. After you secure your own retirement, work with others to keep Social Security solvent for everyone. Capitalize on the workplace skills you've developed over the years and show colleagues just how much 50+ workers have to offer. Rekindle your spirit of activism and advocate for causes that will leave the world a better place. If you're just turning fifty or you're already there, Bill Novelli's message is clear: Seize the day, and as you take care of yourself, give something back to others. If you do, your 50+ years will be more than a string of vacations, golf matches, visits to the doctor, and trips down memory lane: They'll be the legacy you leave for others. Book jacket.

Author Biography

Bill Novelli is the CEO of AARP. Prior to joining AARP, Novelli held executive positions at CARE and the Campaign for Tobacco-Free Kids and founded Porter Novelli, one of the world’s largest public relations agencies.

Randall (Boe) Workman is the director of CEO Communications at AARP. He is the author of Voice of an Aging Nation: Selected Speeches of Horace B. Deets. He received is Ph.D. from Indiana University.

Table of Contents

Foreword	p. v
Prologue	p. viii
Acknowledgments	p. xiii
Introduction	p. 1
A New Vista in the Land of Opportunity	p. 11
The Opportunity to Transform Health Care	p. 21
The Opportunity to Reinvent Retirement	p. 61
The Opportunity to Revolutionize the Workplace	p. 94
The Opportunity to Build Livable Communities	p. 114
The Opportunity to Change the Marketplace	p. 142
The Opportunity to Advocate for a Cause	p. 169
The Opportunity to Leave a Legacy	p. 211
Epilogue	p. 233
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