Forces for Good : The Six Practices of High-Impact Nonprofits

by Leslie R. Crutchfield; Heather McLeod Grant

• ISBN13: 9780787986124
• ISBN10: 0787986127
• Edition: 1st
• Format: Hardcover
• Copyright: 2007-10-01
• Publisher: Jossey-Bass

Summary

An innovative guide to how great nonprofits achieve extraordinary social impact. What makes great nonprofits great? Authors Crutchfield and McLeod Grant searched for the answer over several years, employing a rigorous research methodology which derived from books on for-profits like Built to Last. They studied 12 nonprofits that have achieved extraordinary levels of impact-from Habitat for Humanity to the Heritage Foundation-and distilled six counterintuitive practices that these organizations use to change the world. This book has lessons for all readers interested in creating significant social change, including nonprofit managers, donors and volunteers. Leslie R. Crutchfield (Washington, D.C.) is a managing director of Ashoka and research grantee of the Aspen Institute. Heather McLeod Grant (Palo Alto, CA) is a nonprofit consultant and advisor to Duke University's Center for the Advancement of Social Entrepreneurship and the Stanford Center for Social Innovation. Crutchfield and Grant were co-founding editors of Who Cares, a national magazine reaching 50,000 readers in circulation between 1993-2000.

Author Biography

Leslie R. Crutchfield is a managing director of Ashoka: Innovators of the Public, a philanthropic adviser, and a research grantee of The Aspen Institute's Nonprofit Sector and Philanthropy Program. She serves on the board of the SEED Foundation and resides in the Washington, D.C., area.

Heather McLeod Grant is an adviser to the Center for Social Innovation at Stanford University's Graduate School of Business and to leading nonprofits. She is a former McKinsey & Company consultant, serves on the Advisory Board of Stanford Social Innovation Review, and resides in the San Francisco Bay Area.

Table of Contents

Foreword	p. vii
Preface	p. xi
Acknowledgments	p. xiii
The Authors	p. xvii
Introduction	p. 1
Forces for Good	p. 11
Advocate and Serve	p. 30
Make Markets Work	p. 55
Inspire Evangelists	p. 81
Nurture Nonprofit Networks	p. 104
Master the Art of Adaptation	p. 128
Share Leadership	p. 153
Sustaining Impact	p. 179
Putting It into Practice	p. 207
Appendix A: Research Methodology	p. 225
Appendix B: Field Experts	p. 237
Appendix C: Case Study Research Guidelines and Questions	p. 241
Appendix D: Key Stakeholders Interview List	p. 245
Appendix E: Organization Profiles	p. 253
Endnotes	p. 285
Additional Resources	p. 295
Index	p. 303
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