9780072980080

Formulation, Implementation, Cntrl Comp Strategy with OLC, PW CRD, BW CRD

by ;
  • ISBN13:

    9780072980080

  • ISBN10:

    0072980087

  • Edition: 9th
  • Format: Paperback
  • Copyright: 2/4/2004
  • Publisher: McGraw-Hill/Irwin
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List Price: $120.00

Table of Contents

Part One:Overview of Strategic Management

1.Strategic Management

Part Two:Strategy Formulation

2.Defining the Company's Mission and Social Responsibility

3.The External Environment

4.The Global Environment: Strategic Considerations for Multinational Firms

5.Internal Analysis

6.Formulating Long-Term Objectives and Grand Strategies

7.Strategic Analysis and Choice in Single-or Dominant-Product Businesses:Building Sustainable Competitive Advantages

8.Strategic Analysis and Choice in the Multibusiness Company:Rationalizing Diversification and Building Shareholder Value

Part Three:Strategy Implementation

9.Implementing Strategy through Short-Term Objectives, Functional Tactics, Reward System, and Employee Empowerment

10.Implementing Strategy:Structure, Leadership,and Culture

11.Strategic Control and Continuous Improvement

Rewards Program

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