9780500289808

Graphic Design Theory (Graphic Design in Context)

by
  • ISBN13:

    9780500289808

  • ISBN10:

    0500289808

  • Edition: 00
  • Format: Trade Paper
  • Copyright: 10/17/2012
  • Publisher: BLOOMBERG
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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

Summary

This is the first comprehensive introduction for today'sstudents to the theory of graphic design. Featured topicsinclude communication models; visual representationas a system of signs; cognitive approaches to design;modernism and postmodernism; and the social, cultural,and material contexts of contemporary design.

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