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NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Books a la Carte also offer a great value; this format costs significantly less than a new textbook. Before purchasing, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a Course ID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.
For courses in Developmental Writing.
This version of Ideas & Aims for College Writing has been updated to reflect the 8th edition of the MLA Handbook (April 2016). The 8th edition introduces sweeping changes to the philosophy and details of MLA works cited entries. Responding to the “increasing mobility of texts,” MLA now encourages writers to focus on the process of crafting the citation, beginning with the same questions for any source. These changes, then, align with current best practices in the teaching of writing which privilege inquiry and critical thinking over rote recall and rule-following.
A one-of-a-kind resource to improve writing skills
IDEAS and Aims fulfills a growing need in our classrooms for a different approach and a different type of writing textbook. Its consistent focus on subject, purpose, audience, and genre leads students to effectively analyze writing situations they will encounter in their classes and beyond. This is accomplished through use of an easy to remember template called IDEAS [Interest, Details, Explanation, Audience, and Style] helping students see writing not only as an important academic tool but as a necessary skill for their personal and professional lives.
