International Business: A Managerial Perspective

by Griffin, Ricky W.; Pustay, Michael W.

• ISBN13: 9780130329073
• ISBN10: 013032907X
• Edition: 3rd
• Format: Hardcover
• Copyright: 2001-07-01
• Publisher: Pearson College Div

Summary

For undergraduate courses in International Business. This updated edition takes a managerial approach to International Business. The role of culture is integrated throughout each chapter.

Table of Contents

Part One > The World's Marketplaces	2	(118)
An Overview of International Business	2	(22)
Global Marketplaces and Business Centers	24	(32)
Legal, Technological, and Political Forces	56	(26)
The Role of Culture	82	(38)
Part Two > International Environment	120	(160)
International Trade and Investment Theory	120	(32)
The International Monetary System and the Balance of Payments	152	(34)
Foreign Exchange and International Financial Markets	186	(30)
Formulation of National Trade Policies	216	(30)
International Cooperation Among Nations	246	(34)
Part Three > Managing International Business	280	(176)
International Strategic Management	280	(28)
Strategies for Analyzing and Entering Foreign Markets	308	(34)
International Strategic Alliances	342	(26)
Organization Design for International Business	368	(26)
Managing Behavior and Interpersonal Relations	394	(26)
Controlling the International Business	420	(36)
Part Four > Managing International Business Operations	456	(153)
International Marketing	456	(30)
International Operations Management	486	(26)
International Financial Management	512	(32)
International Accounting and Taxation	544	(28)
International Human Resource Management and Labor Relations	572	(37)
Endnotes	609	(16)
Glossary	625	(12)
Photo Credits	637	(2)
Company Index	639	(4)
Subject Index	643