9780130329073

International Business: A Managerial Perspective

by ;
  • ISBN13:

    9780130329073

  • ISBN10:

    013032907X

  • Edition: 3rd
  • Format: Hardcover
  • Copyright: 7/1/2001
  • Publisher: Pearson College Div
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List Price: $126.67

Summary

For undergraduate courses in International Business. This updated edition takes a managerial approach to International Business. The role of culture is integrated throughout each chapter.

Table of Contents

Part One > The World's Marketplaces 2(118)
An Overview of International Business
2(22)
Global Marketplaces and Business Centers
24(32)
Legal, Technological, and Political Forces
56(26)
The Role of Culture
82(38)
Part Two > International Environment 120(160)
International Trade and Investment Theory
120(32)
The International Monetary System and the Balance of Payments
152(34)
Foreign Exchange and International Financial Markets
186(30)
Formulation of National Trade Policies
216(30)
International Cooperation Among Nations
246(34)
Part Three > Managing International Business 280(176)
International Strategic Management
280(28)
Strategies for Analyzing and Entering Foreign Markets
308(34)
International Strategic Alliances
342(26)
Organization Design for International Business
368(26)
Managing Behavior and Interpersonal Relations
394(26)
Controlling the International Business
420(36)
Part Four > Managing International Business Operations 456(153)
International Marketing
456(30)
International Operations Management
486(26)
International Financial Management
512(32)
International Accounting and Taxation
544(28)
International Human Resource Management and Labor Relations
572(37)
Endnotes 609(16)
Glossary 625(12)
Photo Credits 637(2)
Company Index 639(4)
Subject Index 643

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