Label Launch A Guide to Independent Record Recording, Promotion, and Distribution

by Kalmar, Veronika

• ISBN13: 9780312263508
• ISBN10: 0312263503
• Edition: 1st
• Format: Paperback
• Copyright: 2002-08-05
• Publisher: Griffin

Summary

Whether you're in a band, a business entrepreneur or just interested in the music business,Label Launchwill let you take your fantasies of holding the reigns at your own record label into reality. In fun, easy-to-understand language Veronika Kalmar takes you step-by-step through the intricate process of running a label from the moment you think about entering the biz until your first CD, vinyl single, or demo tape rolls off the press. Topics covered include: Funding your label Maneuvering through the legal maze Selling your product online and off Picking and signing bands Promotion and touring Avoiding the most common pitfalls of a new label And even tells you when it's time to sell out to "the man." Kalmer has culled information from the best in the independent record business interviewing heads of labels who have made a great success and those that almost didn't make it.

Author Biography

Veronika Kalmar has been at the forefront of the Seattle music scene as a journalist for the past ten years. She has written for The Seattle Times, Seattle Weekly, The Rocket, and recently the Experience Music Project Museum. She lives in Seattle, Washington.

Table of Contents

Acknowledgments	p. ix
Preface	p. xiii
A Brief History of Indies	p. 1
Sub Pop: A Model	p. 9
Small Business Law	p. 13
Music Law	p. 27
Setting Up Shop and Developing Artists	p. 41
Business Plans and Financing	p. 53
The Recording Process	p. 67
Pressing and Packaging CDs	p. 79
Distributing Your Product	p. 89
Promoting Your Product	p. 95
Timing and Touring	p. 109
Selling Out	p. 117
Biographies	p. 121
Professional Organizations and Institutions	p. 127
Index	p. 187
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