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9781118808948

Managerial Economics, Eigth Edition

by
  • ISBN13:

    9781118808948

  • ISBN10:

    1118808940

  • Edition: 8th
  • Format: Paperback
  • Copyright: 2014-10-22
  • Publisher: Wiley
  • View Upgraded Edition

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Supplemental Materials

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Summary

An introduction to managerial economics for students and professionals

Managers face decisions every day, and this book examines the main ones managers must address that can be guided by economic analysis. Managerial Economics, 8th Edition is suitable for undergraduate students and MBA candidates, as well as executives and other business professionals. The role of economics in management is presented in three main sections. The sections cover: pricing decisions, market competition, and decision-making applications. Topics addressed within the book's sections range from monopolies and oligopolies to demand analysis and optimal pricing.

Author Biography

William F. Samuelson and Stephen G. Marks are the authors of Managerial Economics, 8th Edition, published by Wiley.

Table of Contents

Chapter 1 Introduction to Economic Decision Making

Section I: Decisions within Firms

Chapter 2 Optimal Decisions Using Marginal Analysis

Chapter 3 Demand Analysis and Optimal Pricing

Chapter 4 Estimating and Forecasting Demand

Chapter 5 Production

Chapter 6 Cost Analysis

Section II: Competing within Markets

Chapter 7 Perfect Competition

Chapter 8 Monopoly

Chapter 9 Oligopoly

Chapter 10 Game Theory and Competitive Strategy

Chapter 11 Regulation, Public Goods, and Benefit-Cost Analysis

Section III: Decision-Making Applications

Chapter 12 Decision Making under Uncertainty

Chapter 13 The Value of Information

Chapter 14 Asymmetric Information and Organizational Design

Chapter 15 Bargaining and Negotiation

Chapter 16  Linear Programming  

Chapter 17 Auctions and Competitive Bidding (available online)

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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