Mastering the Dynamics of Innovation

by Utterback, James M.

• ISBN13: 9780875847405
• ISBN10: 0875847404
• Edition: 2nd
• Format: Paperback
• Copyright: 1996-09-01
• Publisher: Perseus Distribution Services

Summary

The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs--ranging from the birth of typewriters to the emergence of personal computers, gas lamps to fluorescent lighting, George Eastman's amateur photography to electronic imaging--to develop a practical model for how innovation enters an industry, how mainstream firms typically respond, and how--over time--new and old players wrestle for dominance. Utterback asserts that existing organizations must consistently abandon past success and embrace innovation--even when it undermines their traditional strengths. He sets forth a strategy to do so, and identifies the responsibilities of managers to lead and focus that effort. Also available in hardcover; ISBN 0875843425, $32.50.

Table of Contents

Preface	vii
Introduction	xiii
The Dynamics of Innovation in Industry	1	(22)
Dominant Designs and the Survival of Firms	23	(34)
Product Innovation as a Creative Force	57	(22)
Innovation and Industrial Evolution	79	(24)
Innovation in Nonassembled Products	103	(20)
Differences in Innovations for Assembled and Nonassembled Products	123	(22)
Invasion of a Stable Business by Radical Innovation	145	(22)
The Creative Power of Technology in Process Innovation	167	(22)
Innovation as a Game of Chutes and Ladders	189	(26)
Innovation and Corporate Renewal	215	(18)
Bibliography	233	(8)
Index	241