Dedication | |
Acknowledgments | |
About the Chief Editor | |
About the Associate Editors | |
Contributing Authors | |
Foreword | |
Preface | |
Why Offer Premium IOLs? | |
The Birth of the Premium IOL Channel | |
Refractive IOLs-Economic Demographics | |
Refractive IOLs-Economic Demographics | |
Refractive Surgery and IOLs-Future Trends | |
Refractive Surgery and IOLs-Future Trends | |
Refractive surgery and IOLs-Future Trends | |
What Is a Premium IOL Worth? | |
What Is a Premium IOL Worth? | |
Understanding Who the Premium IOL Patients Are | |
Premium IOLs-Re-Engineering Your Practice | |
The Refractive IOL Patient's | |
Premium IOLs-External Marketing | |
Premium IOLs-External Marketing | |
Premium IOLs-Internal Marketing | |
Internal Marketing | |
Lessons learned From Marketing Cosmetic Surgery | |
Premium IOLs and the Role of Your Staff | |
Premium IOLs and the Role of Your Staff | |
ASCRS Presbyopia Education Task Force-Challenge Ahead | |
Transitioning to Presbyopia-Correcting IOLs | |
Lessons Learned From Keratorefractive Surgery | |
Transitioning From Cataract to Refractive IOL Surgery | |
Transitioning From Cataract to Refractive IOL Surgery | |
Transitioning From Cataract to Refractive IOL Surgery | |
Transitioning From Keratorefractive to Refractive IOL Surgery | |
Transitioning From Keratorefractive to Refractive IOL Surgery Marguerite | |
Transitioning From Keratorefractive to Refractive IOL Surgery | |
Refractive IOLs in a Residency Program-Can It Work? | |
Refractive IOLs in a Managed Care Setting | |
Refractive IOLs in a Comanaged Optometric Network | |
Transitioning to Presbyopia-Correcting IOLs: Quick Start Guides | |
How Do I Get Started With the ReZoom? | |
How Do I Get Started With the ReSTOR? | |
How Do I Get Started With the Tecnis Multifocal? | |
How Do I Get Started With the Crystalens? | |
Presbyopia-Correcting IOLs Today 111 | |
AMO ReZoom Multifocal-Clinical Pearls | |
AMO ReZoom Multifocal-Clinical Pearls | |
AMO ReZoom Multifocal-Clinical Pearls | |
Alcon ReSTOR Multifocal-Clinical Pearls | |
Alcon ReSTOR Multifocal-Clinical Pearls | |
Alcon ReSTOR Multifocal-Clinical Pearls | |
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