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9780534551285

Media Now : Communications Media in the Information Age

by ;
  • ISBN13:

    9780534551285

  • ISBN10:

    0534551289

  • Edition: 3rd
  • Format: Hardcover
  • Copyright: 2001-07-01
  • Publisher: Thomson Learning
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Table of Contents

Introduction Media and The Information Age
The Changing Media Environment
1(34)
Media Theory
35(34)
THE MEDIA
Books and Magazines
69(38)
Newspapers
107(39)
Radio and Recorded Music
146(46)
Film and Home Video
192(36)
Television
228(50)
The Internet
278(35)
The Communications Infrastructure
313(35)
Public Relations
348(34)
Advertising
382(40)
MEDIA ISSUES
Media and the Individual
422(32)
Media and Society
454(28)
Media Policy, Law, and Ethics
482(37)
Globalization of Communications Media
519

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