9780072900279

Microeconomics

by ;
  • ISBN13:

    9780072900279

  • ISBN10:

    007290027X

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 12/7/2007
  • Publisher: McGraw-Hill/Irwin
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Summary

Bernheim and Whinston's Microeconomics focuses on the core principles of the intermediate microeconomic course: individuals and firms making decisions, competitive markets, and market failures. An accessible text that does not require knowledge of calculus,Microeconomicsutilizes examples and integrates topics that will stimulate and motivate students.Key advantages of Bernheim and Whinston's approach are:1) A fresh, up-to-date treatment of modern microeconomic theory. 2) A clear and engaging writing style, along with innovative pedagogy that provides students with more accessible ways to understand and master difficult concepts. 3) Numerous real-world applications that are closely tied to the theoretical material developed in the text. 4) Teaches students to solve a wide range of quantitative problemswithout requiring calculus.

Table of Contents

Microeconomics
Introduction
Preliminaries
Supply and Demand
Balancing Benefits and Costs
Individual Decision Making
Consumption Decisions
Principles and Preferences
Constraints, Choices, and Demand
From Demand to Welfare
Production Decisions
Technology and Production
Cost Minimization
Profit Maximization
Additional Topics
Decisions Involving Time
Decisions involving uncertainty
Decisions Involving Strategy (Game Theory)
Behavioral Economics
Markets
Competitive Markets
Equilibrium and Efficiency
Imperfectly Competitive Markets
Monopoly
Pricing
Oligopoly
Externalities and Public Goods
Information and Contracts
Table of Contents provided by Publisher. All Rights Reserved.

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