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Like a lens that brings the indistinct into focus, Parkin'sMicroeconomicsintroduces students to the art of seeing the invisible, teaching them interpret the story told by the economic indicators, uncover meaning hidden in the headlines, and gain a clear vision through economic analysis.MyEconLab,an online suite of tools for students and instructors, helps students study and saves instructors time.
Table of Contents
. INTRODUCTION. 1. What Is Economics? 2. The Economic Problem. II. HOW MARKETS WORK. 3. Demand and Supply. 4. Elasticity. 5. Efficiency and Equity. 6. Markets in Action. III. HOUSEHOLDS'CHOICES. 7. Utility and Demand. 8. Possibilities, Preferences, and Choices. IV. FIRMS AND MARKETS. 9. Organizing Production. 10. Output and Costs. 11. Perfect Competition. 12. Monopoly. 13. Monopolistic Competition and Oligopoly. V. MARKET FAILURE AND GOVERNMENT. 14. Regulation and Antitrust Law. 15. Externalities. 16. Public Goods and Common Resources. VI. FACTOR MARKETS, INEQUALITY, AND UNCERTAINTY. 17. Demand and Supply in Factor Markets. 18. Economic Inequality. 19. Uncertainty and Information. VII. THE GLOBAL ECONOMY. 20. Trading with the World.