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9780764516986

Microsoft CRM For Dummies

by ;
  • ISBN13:

    9780764516986

  • ISBN10:

    0764516981

  • Edition: 1st
  • Format: Paperback
  • Copyright: 2003-08-01
  • Publisher: For Dummies

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Summary

The ideal introductory guide to Microsoft's much anticipated entry into the Customer Relationship Management (CRM) software marketplace Discusses the key features of Microsoft's CRM software, including tools to help businesses sell more effectively, manage all customer communications in one place, track and convert leads, make informed decisions faster, and provide consistent service Provides expert tips and tricks to make the software work more effectively Explains how to achieve increased customer satisfaction, customer loyalty, and more profitable customer relationships Author is considered one of a handful of global experts on CRM for small- and medium-sized businesses

Author Biography

Joel Scott is among a handful of global experts on CRM for small and medium-sized businesses. <p> l DeLisa is the Director of Training at Computer Control Corporation.

Table of Contents

Introduction.
Part I: Microsoft CRM Basics.
Chapter 1: Looking Over Microsoft CRM.
Chapter 2: Navigating the Microsoft CRM System.
Chapter 3: Personalizing Your System.
Part II: Managing Sales.
Chapter 4: Working with Accounts and Contacts.
Chapter

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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