The New Era of Enterprise Business Intelligence Using Analytics to Achieve a Global Competitive Advantage

by Biere, Mike

• ISBN13: 9780137075423
• ISBN10: 0137075421
• Edition: 1st
• Format: Paperback
• Copyright: 2010-08-15
• Publisher: IBM Press

Summary

The typical enterprise recognizes the immense potential of business intelligence (BI) and its impact upon many facets within the organization-but it's not easy to transform BI's potential into real business value. In The New Era of Enterprise Business Intelligence, top BI expert Mike Biere presents a complete blueprint for creating winning BI strategies and infrastructure, and systematically maximizing the value of information throughout the enterprise.

Author Biography

Mike Biere has held global responsibility for data warehousing and BI solutions within IBM as a technical software specialist, marketing manager, and consultant. He has worked with 100+ BI tools and databases, and has helped define and promote many IBM product enhancements. He served as Cognos' Director of Product Market Development on IBM platforms, and has spent thousands of hours with enterprise customers. Biere authored Business Intelligence for the Enterprise, and recently coauthored New Intelligence for a Smarter Planet from IBM.

Table of Contents

Introduction to Business Intelligence Today	p. 1
Setting Expectations	p. 3
The Face of Business Intelligence Now	p. 5
The Characteristics of a BI Vision and Strategy	p. 8
Setting the Stage for BI Success	p. 9
Within the IT Organization	p. 9
Within the End User Community	p. 11
Summary	p. 12
Defining Business Intelligence Today	p. 13
Defining Business Intelligence within Your Organization	p. 13
Platform Implications	p. 15
What Is "Mission Critical"?	p. 17
BI Solution Elements	p. 18
Business Intelligence and Data Warehouse: Are They Synonymous?	p. 21
Business Intelligence as a Key Differentiator from Competition	p. 22
Productivity Factors-Working Smarter	p. 25
Summary	p. 27
The History of Business Intelligence within Your Organization	p. 29
Mapping Your Environment to the BI Evolutionary Tree	p. 29
Creating an Internal Record of BI Usage	p. 34
Analysis of Displacement	p. 38
Summary	p. 40
The Scope of BI Solutions Today and How They May Relate to You	p. 41
The BI Infrastructure	p. 41
BI Drivers, Trends, Sources, and Deployment Options	p. 44
Mergers and Acquisitions-The Emergence of BI "Mega-Vendors"	p. 45
BI Suites/Platforms versus Independents	p. 46
Open Source BI Tools	p. 47
Software as a Service (SaaS)	p. 48
Cloud Computing	p. 49
BI Appliances	p. 51
Dynamic Warehousing-Extending Beyond Structured Information	p. 52
Operational and Real-Time BI	p. 54
ETL and Change Data Capture-Their Impact and Importance on BI	p. 55
Master Data Management (MDM) and Its Role within a BI Infrastructure	p. 58
The Impact of XML Data	p. 59
BI Provisioning Models-What Is Best for You?	p. 61
Establishing a BI Competency Center (BICC)	p. 62
Creating an Information Agenda	p. 62
Summary	p. 64
Elements of BI Solutions: The End User Experience	p. 65
End User Assumptions	p. 65
Setting Up Data for BI	p. 67
The Functional Area of BI Tools	p. 69
Query Tools and Reporting	p. 69
OLAP and Advanced Analytics	p. 71
ROLAP Solutions Versus OLAP	p. 73
Understanding the Critical Role of Time Dimensionality	p. 74
Data Mining	p. 76
Text Analytics	p. 77
Spreadsheets-Effective Use and the Implications on Security/Compliance	p. 79
Executive Information Systems (EIS)	p. 80
Operational BI	p. 83
Embeded BI and Event-Driven Processes	p. 86
ETL/ELT and Real-Time Change Data Capture (CDC) Options	p. 87
Summary	p. 90
The Impact of Business Intelligence on Roles within the Enterprise	p. 93
End User Categories	p. 93
End User Management	p. 96
Skills Definitions	p. 98
IT Support Roles	p. 100
BI Tools Support Staff and Business Analysts	p. 101
The Executive/Managerial Role	p. 102
Non-Technical and Casual Users	p. 104
Summary	p. 105
Corporate Performance Management and the Executive View of Business Intelligence	p. 107
Defining CPM	p. 108
Elements of a CPM System	p. 109
Vision	p. 111
Strategy Map	p. 111
Balanced Scorecard	p. 112
Dashboards	p. 113
Feedback	p. ll4
The "PM"s Available Today	p. 115
The Executive View of BI	p. 117
Summary	p. 118
Enterprise Content Management, Unstructured Data, Text Analytics, and Enterprise Search	p. 121
Enterprise Content Management (ECM)	p. 123
Enterprise Search	p. 125
Using RSS as a Conduit for External Information	p. 129
Text Analytics	p. 130
The Search and Text Analytics Project	p. 132
Text Analytics as a Part of the Complete BI Picture	p. 133
The Impact of XML on BI	p. 134
Summary	p. 135
Key Influencers in the Enterprise	p. 137
User Segmentation Reality Check	p. 138
Identifying the Power Brokers-Key Influencers	p. 140
Attributes of Key Influencers	p. 143
Extending BI Beyond the Enterprise	p. 144
Summary	p. 145
Justifying Business Intelligence Solutions and Measuring Success	p. 147
Justification Scenarios	p. 148
BI Roadmaps	p. 148
Articulating Potential Benefits	p. 150
Business Unit Impact on Justification	p. 151
Big Purchase...No Plan	p. 153
ROI, TCO, and TCA	p. 156
Measuring BI Success	p. 158
BI Clouds and Outsourcing	p. 160
Summary	p. 161
Platform Selection, Technology Biases, and Other "Traps"	p. 163
Platform Selection for BI Tools-The Database View	p. 164
Platform Selection for BI Tools-The Tools View	p. 166
Technology Biases	p. 168
Other BI "Traps"	p. 170
Handling Biases	p. 170
Summary	p. 172
Intelligent Responses to an RFI/RFP and Setting Up a Proof of Concept/Technology	p. 175
Creating a Better RFI/RFP	p. 176
Get into the Details	p. 176
Coordinating IT and Business Users-Ranking the Proper Criteria	p. 179
Data Access and Performance Aspects of an RFI/RFP	p. 179
Documenting RFP/RFI Information for the Future	p. 181
The PoC/PoT Scenario	p. 182
Matching RFI/RFP Checklists to a PoC/PoT and Documentation	p. 184
Summary	p. 185
End-User Support and Productivity	p. 187
WYNTK-What You Need to Know About BI Support	p. 188
Centralized Support-A BI Competency Center (BICC)	p. 191
Methodology of Work Submission and Success	p. 195
Vendor BICCs	p. 196
Productivity-A Valuable Offshoot of Effective BI	p. 197
What Is End-User Productivity?	p. 197
Summary	p. 199
Implementation of Business Intelligence Solutions	p. 201
Setting User Expectations Early and Coping with the First Project	p. 202
How to Scope the First Project	p. 203
BI Skills Required	p. 205
End-User Provisos	p. 207
BI Solution Elements-Query, Reporting, OLAP	p. 208
Query and Reporting Application Elements	p. 208
OLAP Application Elements	p. 210
System Sizing, Backup, and Recovery Issues	p. 212
System Sizing	p. 213
Backup and Recovery	p. 214
Summary	p. 215
The Impact of Service-Oriented Architectures (SOA) on Business Intelligence Solutions	p. 217
SOA...So What?	p. 218
Is SOA Practical for BI?	p. 220
Getting Started with a BI SOA	p. 221
BI SOA Frameworks	p. 225
Summary	p. 227
Enterprise Portals, Mashups, and Other User Interfaces	p. 229
The Enterprise Portal-Its Purpose and Potential	p. 230
Mashups-A Perfect BI Delivery Model	p. 234
Understanding BI in the Context of Portals, Mashups, and Collaboration	p. 235
Summary	p. 239
An End User Survival Guide	p. 241
BI Basics	p. 242
Ease of Use, Leprechauns, and the Yeti	p. 243
Interacting with BI Tools and Features	p. 244
The BI Skills Conundrum	p. 247
So Who Are You?	p. 248
BI Skills Assessment	p. 250
Do You Have a Standard for Naming BI Objects?	p. 253
White Board the Data Sources and Combinations	p. 254
Summary	p. 256
Checklists for BI Planning	p. 257
An Enterprise Checklist	p. 258
The Business Unit Level Checklist	p. 260
A BICC Checklist	p. 262
An IT Checklist	p. 264
Summary	p. 266
Speculation on the Future of Business Intelligence	p. 269
Emerging BI Technologies	p. 270
Technology Gaps	p. 274
Trends to Monitor	p. 276
Responding to Trends	p. 278
Summary	p. 279
Index	p. 281
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