What is included with this book?
Acknowledgements | p. xi |
Foreword | p. xiii |
Introduction | p. 1 |
Discourse of Tourism | p. 1 |
Why Websites? | p. 2 |
Why English? | p. 3 |
Outline of the Text | p. 4 |
Identity and the World Wide Web: Methods of Analysis | p. 6 |
Critical Discourse Analysis | p. 7 |
Mediated Discourse Analysis | p. 8 |
Multimodal Discourse Analysis: Linguistic and Visual Texts | p. 10 |
Travel as Metaphor: Websites as Narratives | p. 12 |
Conclusion | p. 13 |
Narrative of the Nation: Baltic Tourism Websites in the Post-Soviet Context | p. 15 |
Introduction | p. 15 |
History | p. 15 |
Linguistic and Visual Texts in the Social Construction of National Identity | p. 16 |
The Social Construction of Independent Identity: Language Choice | p. 17 |
The Social Construction of Independent Identity: Linguistic Texts | p. 18 |
The Social Construction of Independent Identity: Visual Texts | p. 23 |
People | p. 23 |
Locales | p. 28 |
Conclusion | p. 32 |
The Tourist as Pilgrim, the Pilgrim as Tourist: Santiago de Compostela | p. 33 |
Multimodal Discourse Analysis: Linguistic Texts | p. 35 |
Multimodal Discourse Analysis: Visual Texts | p. 39 |
Rebirth of an American City: New Orleans, Louisiana | p. 44 |
Introduction | p. 44 |
Metaphor in pre-Katrina Louisiana Tourism Websites | p. 45 |
Metaphor in pre-Katrina Louisiana Tourism Websites: Reinforcement | p. 48 |
Metaphor in post-Katrina Louisiana Tourism Websites | p. 51 |
Conclusion | p. 55 |
'100 Yearsà Steel Strong': Forging an Identity for Gary, Indiana | p. 57 |
Introduction | p. 57 |
Steel as Metaphor | p. 59 |
Conclusion | p. 68 |
The Tourist as Patriot: Sports and Nationalism | p. 69 |
Introduction | p. 69 |
Baseball Hall of Fame: Mission, Promotion and History | p. 72 |
Basketball Hall of Fame: Mission, Promotion and History | p. 74 |
National Baseball Hall of Fame: Linguistic and Visual Analysis | p. 75 |
Naismith Basketball Hall of Fame: Linguistic and Visual Analysis | p. 81 |
Conclusion | p. 85 |
Balancing Promotion and Warning in the Construction of National Identity in Travel Guides: The Case of Myanmar/Burma | p. 87 |
Introduction | p. 87 |
Background | p. 89 |
Official Myanmar Website | p. 90 |
Lonely Planet | p. 99 |
Conclusion | p. 100 |
Constructing Self versus Other in Parodic Travel Guides | p. 101 |
Stereotyping an Eastern European Identity: Molvania | p. 102 |
Parodying Southeast Asian Tourism: Phaic Tan | p. 104 |
Satirizing Central America: San Sombrèro | p. 107 |
Conclusion | p. 113 |
Conclusion: On Tourism, Identity and the World Wide Web | p. 114 |
References | p. 122 |
Index | p. 127 |
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