Open Leadership: How Social Technology Can Transform the Way You Lead

by Charlene Li

• ISBN13: 9780470636695
• ISBN10: 0470636696
• Format: eBook
• Copyright: 2010-04-01
• Publisher: Jossey-Bass

Summary

An essential guide for leaders who want to use social media to be "open" while maintaining control - "Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. The author lays out the steps that leaders must take to transform their organizations and themselves into being "open" -and exactly what that will mean. Shows how to use social media to become an open organization * Offers basic advice for leaders who are adapting to the new era of openness in the marketplace. The author Charlene Li is one of the foremost experts on social media and technologies. In easy-to-understand language, this book will help leaders orient themselves to social networking and other technological advances.

Table of Contents

Introduction

The Upside of Giving Up Control

Why Giving Up Control Is Inevitable

The Ten Elements of Openness

Crafting Your Open Strategy

Determining How Open You Will Be

Understanding and Measuring the Benefits of Being Open

Structuring Openness with Sandbox Covenants

Orchestrating Your Open Strategy

Open Leadership: Redefining Relationships

Open Leadership: Mind-sets and Traits

Nurturing Open Leadership

The Failure Imperative

How Openness Transforms Organizations

Endnotes

Acknowledgments

The Author

Index

Table of Contents provided by Publisher. All Rights Reserved.