9781319052348

Organizational Communication Balancing Creativity and Constraint

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  • ISBN13:

    9781319052348

  • ISBN10:

    1319052347

  • Edition: 8th
  • Format: Hardcover
  • Copyright: 11/11/2016
  • Publisher: Bedford/St. Martin's

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Summary

Organizational Communication covers the core theories and skills that organizational communication students need, sharing the very best of current scholarship, particularly as it relates to rapidly
evolving topics like diversity, economics, and technology.

Throughout, the book asks students to put what they’re learning into practice, always considering both the enabling and constraining aspects of communication. Striking this balance between creativity and constraint helps people achieve their professional and personal goals.

Perhaps the most notable addition to the new edition is a new co-author. Marianne LeGreco, from the University of North Carolina at Greensboro. LaGreco is an Associate Professor in their Department of Communication Studies. Her expertise in organizational policy, community organizing, and the intersections of health and organizing add a new and exciting dimension to the text. 

Author Biography

Eric M. Eisenberg is Professor of Communication and since 2007 has served as Dean of the College of Arts and Sciences at the University of South Florida.  Eisenberg graduated Phi Beta Kappa from Rutgers University in 1977 and received his doctorate in Organizational Communication from Michigan State University in 1982.  Dr. Eisenberg twice received the National Communication Association award for the outstanding research publication in organizational communication, as well as the Burlington Foundation award for excellence in teaching.  Dr. Eisenberg is the author of over 70 articles, chapters, and books on the subjects of organizational communication, health communication, and communication theory. As Dean of the largest college at USF—with nearly 600 faculty, 18,000 students, and a budget of nearly $100M-- Eisenberg has sharpened the focus of faculty work through the creation of 3 interdisciplinary schools, 11 interdisciplinary centers, and the identification of 5 areas of research excellence.  Even in the most difficult of economic times, he has been successful in recruiting world class faculty talent.  In addition, he has played a major role in the university’s strategic efforts to measurably improve student success through transformed pedagogy.  Working closely with faculty, staff, and academic advisors, he has successfully applied a combination of policy and process changes, course redesign, and intrusive advising to significantly impact rates of progression, graduation, and employment.
 
Angela Trethewey is Professor of Communication and since 2014 has served as the Dean of the College of Communication and Education at California State University, Chico. Trethewey graduated, suma cum laude, from Chico State in 1988 and received her doctorate in communication, with a specialty in organizational communication, from Purdue University in 1994.  Before returning to her Alma Mater to serve as Dean, she was on the faculty at University of Washington and later served as Professor and Director of the Hugh Downs School of Human Communication at Arizona State University.  There, she was a founding and active member of the Project for Wellness and Work life and the Center for Strategic Communication. She has devoted her career to the study and teaching of communication, particularly as it impacts our individual, organizational and national identities.  As a scholar, she is the author of thirty articles and book chapters and three books.  As a leader, Trethewey routinely draws upon her training in organizational communication theory and critical research methods to help her analyze problems and opportunities, cultivate a culture of innovation, inclusion and participation, and foster the leadership potential of faculty and students.
 
Marianne LeGreco is Associate Professor of Communication Studies at the University of North Carolina at Greensboro. LeGreco graduated from Bradley University in 2000 where she competed for the national champion Bradley Speech Team. She received her Master’s and Doctorate from Arizona State University in 2002 and 2007, respectively. Dr. LeGreco is the 2013 recipient of the Service Engagement Award from the Organizational Communication Division of the National Communication Association. Her work focuses on food systems, discourse analysis, and community engagement, and her research has appeared in journals including the Journal of Applied Communication Research and the American Journal of Public Health. LeGreco has also played a key role in organizing the Guilford Food Council, the Mobile Oasis Farmers Market, and the Warnersville Urban Farm – all in an effort to promote vibrant local food communities. In both 2014 and 2015, she presented talks for TEDxGreensboro chronicling these experiences.
The late H. L. (Bud) Goodall, Jr. (PhD, Penn State) was Professor of Communication in the Hugh Downs School of Human Communication at Arizona State University, where he also served as a Senior Fellow in the Consortium for Strategic Communication and as an affiliated faculty member in the Center for the Study of Religion and Conflict.  He was the author or coauthor of many books and articles on organizational and strategic communication, narrative, and ethnography, Counter-Narrative: How Academics Can Challenge Extremists and Promote Social Justice (Left Coast Press, 2010), and with Jeffry Halverson and Steven R. Corman, Master Narratives of Islamist Extremism (Palgrave/Macmillan, 2010).  With coauthors Steven R. Corman and Angela Trethewey, their volume Weapons of Mass Persuasion: Strategic Communication to Combat Violent Extremism won the Best Book award from the Applied Communication Division of the National Communication Association in 2009, and his autoethnographic memoir, A Need to Know: The Clandestine History of a CIA Family won the Best Book award from the Ethnography Division of NCA in 2007. Goodall worked as an organizational consultant for over thirty years.  His clients included high technology organizations, educational institutions, and U. S. military, intelligence, and diplomatic services.  He was listed in Who’s Who in the Social Sciences and was the recipient of the Gerald M. Phillips lifetime achievement award in applied communication scholarship from the National Communication Association in 2003.

Table of Contents

PART I                        APPROACHING ORGANIZATIONAL COMMUNICATION

CHAPTER 1               Communication and the Changing World of Work 

THE INEVITABILITY OF CHANGE 

THE IMPACT OF GLOBALIZATION ON ORGANIZING 

Outsourcing 

The Rise of the Global Company 

Challenges of Managing a Multicultural Workforce 

Global Economic Concerns 

WHAT WOULD YOU DO?  Religious Differences in the Classroom 

Potential Abuses of Power in the Global Marketplace 

EVERYDAY ORGANIZATIONAL COMMUNICATION 

Globalization and You 

COMMUNICATION TECHNOLOGY
 
Transcending Space and Time 

Contemplating Security Concerns 

Understanding Urgent Organizations 

Relying on Communication Networks 

CHANGES IN THE MEANING OF WORK 

The New Social Contract 

Ethical Concerns 

Quality-of-Life Issues 

WHAT WOULD YOU DO?  Organizational Structure and Employee Well-Being 

SUMMARY 

QUESTIONS FOR REVIEW AND DISCUSSION 

KEY TERMS 

CASE STUDY: THE CASE OF THE “ITALIAN” SHOES 

CHAPTER 2               Defining Organizational Communication 

THE IMPORTANCE OF COMMUNICATION DEFINITIONS AND APPROACHES 

APPROACHES TO ORGANIZATIONAL COMMUNICATION 

Communication as Information Transfer 
Communication as Transactional Process 

Communication as Strategic Control 

WHAT WOULD YOU DO?  It’s Not Personal, It’s Just Policy:
 
Organizational Ambiguity in Action 

Communication as a Balance of Creativity and Constraint

EVERYDAY ORGANIZATIONAL COMMUNICATION 
 
Online Networking Profiles: Balancing Creativity and Constraint 

ORGANIZATIONS AS DIALOGUES 

Dialogue and the Situated Individual 

Definitions of Dialogue 

       Dialogue as Mindful Communication 

       Dialogue as Equitable Transaction 

       Dialogue as Empathic Conversation 

       Dialogue as Real Meeting 

INTEGRITY AND ETHICS IN ORGANIZATIONAL COMMUNICATION 

SUMMARY 

QUESTIONS FOR REVIEW AND DISCUSSION 

KEY TERMS 
CASE STUDY: THE MANY ROBERT SMITHS 
PART II          THEORIES OF ORGANIZATIONAL COMMUNICATION 

CHAPTER 3        Three Early Perspectives on Organizations and Communication 

WHY THEORY? 

Theories Are Partial 

Theories Are Partisan 
Theories Are Problematic 

CLASSICAL MANAGEMENT APPROACHES 

From Empire to Hierarchy 
 
From Resistance to Domination 

The Industrial Revolution 

Scientific Management 

Fayol’s Classical Management 
EVERYDAY ORGANIZATIONAL COMMUNICATION
 Scientific Management at the Gym 

Bureaucracy 
 
Implications for Organizational Communication 
 
 
THE HUMAN RELATIONS APPROACH 
 
 
Historical and Cultural Background 
 
 
What Is Human Relations? 
 
 
The Hawthorne Studies 
 
 
Reflections on Human Relations 
 
 
THE HUMAN RESOURCES APPROACH 
 
 
Maslow’s Hierarchy of Needs 
 
 
McGregor’s Theory Y Management 
 
 
Likert’s Principle of Supportive Relationships 
 
 
WHAT WOULD YOU DO?  Managing the Kitchen 
 
 
SUMMARY 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
 
KEY TERMS 
 
 
CASE STUDY: RIVERSIDE STATE HOSPITAL 

 
 
CHAPTER 4          The Systems Perspective on Organizations and Communication 
 
 
THE SYSTEMS PERSPECTIVE 
 
 
The Origins of Systems Theory in the Sciences 
 

 
Biology and General Systems Theory 
 
 
From Biology to Organizational Communication 
 
 
WHAT IS A SYSTEM? 
 
 
Environment and Open Systems 
 
 
Interdependence 
 
 
WHAT WOULD YOU DO?  Locavores, Sustainability, and Systems
 
 
 
Goals 
 
 
 
Processes and Feedback 
 
 
Openness, Order, and Contingency 
 
THE APPEAL OF SYSTEMS THEORY FOR ORGANIZATIONAL COMMUNICATION 
 
 
Peter Senge’s Learning Organization 
 
 
Karl Weick’s Sense-Making Model 
 
 
Retrospective Sense Making 
 
 
EVERYDAY ORGANIZATIONAL COMMUNICATION  Making Sense of Your Equivocal
Past 
 
 
Loose Coupling 
 
 
Partial Inclusion 
 
 
SUMMARY 
 
 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
 
KEY TERMS 
 
 
CASE STUDY: CRISIS IN THE ZION EMERGENCY ROOM 

 
 
CHAPTER 5         Cultural Studies of Organizations and Communication
 
 
THE CULTURAL APPROACH 
 
 
Cultures as Symbolic Constructions 
 
 
Cultural Elements 
 
 
HISTORICAL AND CULTURAL BACKGROUND 
 
 
Competitive Pressures 
 
 
Interpretive Methodology 
 
 
Social Trends 
 
THREE VIEWS OF ORGANIZATIONAL CULTURE 
 
 
The Practical View 
 
 
The Interpretive View 
 
 
WHAT WOULD YOU DO?  “Shooting” Employees with Motivation 
 
 
Critical and Postmodern Views 
 
 
Integration 
 
 
Differentiation 
 
 
Fragmentation 
 
 
SOCIALIZATION: INTEGRATING NEW MEMBERS INTO ORGANIZATIONAL
 
CULTURES 
 
 
EVERYDAY ORGANIZATIONAL COMMUNICATION  College Radio and Community
 
 
 
Socialization 
 
 
Anticipatory Socialization 
 
 
Organizational Assimilation 
 
 
Socialization and High-Reliability Organizations 
 
 
Socialization and Technology 
 
 
A COMMUNICATION PERSPECTIVE ON ORGANIZATIONAL CULTURE 
 
 
SUMMARY 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
 
KEY TERMS 
 
 
CASE STUDY I: STUDYING THE CULTURE OF MEETINGS 
 
 
CASE STUDY II: CULTURAL CONSTRUCTIONS OF GENDER AND SEXUALITY IN
 
COLLEGE FRATERNITIES AND SORORITIES

 
 
CHAPTER 6                Critical Approaches to Organizations and Communication 
 
 
CRITICAL THEORY 
 
 
Historical and Cultural Background 
 
 
The Rise of Critical Theorizing in the United States 
 
 
The Centrality of Power 
 
 
WHAT WOULD YOU DO?  The (Im)possibilities of a Living Wage 

 
 
 
POWER AND IDEOLOGY 
 
EVERYDAY ORGANIZATIONAL COMMUNICATION
 
Gender, Ideology, and Power in Career Paths 
 
 
The Hidden Power of Culture: Myths, Stories, and Metaphors 
 
 
The Hidden Power of Legitimation: Manufactured Consent and Concertive Control 
 
 
DISCOURSE AND DISCIPLINE 
 
 
The Hidden Power of Knowledge: Surveillance, the Panopticon, and Disciplinary Power 
 
 
The Technological Panopticon 
 
 
WHAT WOULD YOU DO?  Unintentional Surveillance? 
 
 
RECENT TRENDS IN CRITICAL ORGANIZATIONAL COMMUNICATION SCHOLARSHIP 
 
 
Healthy Organizations 
 
 
Resistance: Challenging Organizational Power and Control 177
 
 
The Role of the Critical Theorist 
 
 
SUMMARY 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
KEY TERMS 
 
 
CASE STUDY I: RISKY BUSINESS: CONSENT, SAFETY, AND FIREFIGHTER
CULTURE 
 
 
CASE STUDY II: RACING THROUGH THE HURRICANE OF AIRPORT SECURITY:
 
 
 
ORGANIZATIONAL METAPHORS AND STANDING IN LINE 
 
 
PART III             CONTEXTS FOR ORGANIZATIONAL COMMUNICATION 

 
 
CHAPTER 7           Identity and Difference in Organizational Life 
 
 
THE HISTORY OF IDENTITY IN ORGANIZATIONAL COMMUNICATION 194
 
 
IDENTITY AND DIFFERENCE AS ORGANIZATIONAL PRACTICES AND
 
 
 
PERFORMANCES 
 
 
Identity Regulation 
 
 
Identity Work 
 
 
Self-Doubter 
 
 
Struggler 
 
 
Surfer 
 
 
Storyteller 
 
 
Strategist 
 
 
Stencil 
 
 
Soldier 
 
 
IDENTITY AND DIFFERENCE AS FIXED ASPECTS OF THE SELF 206
 
 
EVERYDAY ORGANIZATIONAL COMMUNICATION  Images of Identity: Making Sense
of Yourself in College 
 
 
IDENTITY AND DIFFERENCE AS ORGANIZATIONAL FEATURES THAT INFLUENCE
 
MEMBERS 
 
 
IDENTITY AND DIFFERENCE AS POPULAR CULTURE NARRATIVES 
 
 
WHAT WOULD YOU DO?  The Secret Identity of an English Professor 
 
 
COMMUNICATING IDENTITY AND DIFFERENCE 
 
 
SUMMARY 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
 
KEY TERMS 
 
 
CASE STUDY: VALUING IDENTITIES ACROSS FIVE GENERATIONS 
 
 
CHAPTER 8              Teams and Networks: Communication and Collaborative Work 
 
 
DEMOCRACY IN THE WORKPLACE 
 
 
COMMUNICATING IN TEAMS 
 
 
Types of Teams 
 
 
Project Teams 
 
 
Work Teams 
 
 
Quality-Improvement Teams 
 
 
WHAT WOULD YOU DO?  The Dilemmas of Participative Management at a University 
 
 
 
Virtual Teams 
 
 
Communicative Dimensions of Teamwork 
 
 
Roles 
 
 
Norms 
 
 
Decision-Making Processes 
 
 
Management of Conflict and Consensus 
 
 
 
Cultural Diversity in Teams 
 
 
Team Learning 
 
 
A Retreat from Teams? 
 
 
Positive Collaboration 
 
 
COMMUNICATING IN NETWORKS 
 
 
Small-Group Communication Networks 
 
 
Emergent Communication Networks 
 
 
 
Analyses of Communication Networks 
 
 
Patterns of Interaction 
 
 
Communication Network Roles 
 
 
EVERYDAY ORGANIZATIONAL COMMUNICATION
 
 Networking on Campus: Communication, Identity, and Empowerment 
 
 
Content of Communication Networks 
 
 
Interorganizational Communication Networks 
 
 
 
The Digital Networked Society 
 
 
CREATIVITY AND CONSTRAINT IN TEAMS AND NETWORKS 
 
 
SUMMARY 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
 
KEY TERMS 
 
 
CASE STUDY I: SPELLMAN GARDENS 
 
 
CASE STUDY II: THE NETWORKED COMMUNITY 
 
 
CHAPTER 9                Communicating Leadership 
 
 
LAYING THE FOUNDATION: USEFUL INSIGHTS FROM PRIOR LEADERSHIP THEORIES 
 
 
Trait Leadership 
 
 
Leadership Style 
 
 
Situational Leadership® 
 
 
Transformational Leadership 
 
 
Discursive Leadership 
 
 
LEADERSHIP RECONSIDERED: EFFECTIVE LEADERSHIP HABITS 
 
 
 
Habits of Mind 
 
 
 
Habits of Character 
 
 
Habits of Authentic Communicative Performance 
 
 
EVERYDAY ORGANIZATIONAL COMMUNICATION  Grooming Servant Leaders through
 
Service Learning and Community Engagement
 
 
LEADING THE ORGANIZATION: COMMUNICATING WITH EMPLOYEES 
 
 
Openness 
 
 
Supportiveness 
 
 
Motivation 
 
 
Empowerment 
 
 
THE DARK SIDE OF LEADERSHIP: BULLYING AND HARASSMENT 
 
 
Bullying in the Workplace 
 
 
Harassment and Sexual Harassment 
 
 
WHAT WOULD YOU DO?  Effective Responses to Bullies, Harassers, and Bosses Who
Mistreat Subordinates 
 
 
SUMMARY 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
 
KEY TERMS 
 
 
CASE STUDY: WHEN LEADERSHIP STYLES COLLIDE 
 
 
 
CHAPTER 10          Organizational Alignment: Managing the Total Enterprise 
 
 
POSITIONING THE ORGANIZATION 
 
 
 
Competitive Strategy 
 
 
Types of Business Strategies 
 
 
Strategy and the Business Life Cycle 
 
 
 
STRATEGIC ALIGNMENT 
 
 
HUMAN RESOURCES 
 
 
Talent 
 
 
 
EVERYDAY ORGANIZATIONAL COMMUNICATION
 
 
Helping Colleges and Universities Do What They Do Best 
 
 
Targeted Selection 
 
 
Performance Management 
 
 
Training and Development 
 
 
 
Organizational Development 
 
 
ORGANIZATIONAL LEARNING 
 
 
Learning Basic Skills 
 
 
Learning New Technologies 
 
 
WHAT WOULD YOU DO?  Blogaholics and Twitterphiles 
 
 
 
EFFECTS OF COMMUNICATION TECHNOLOGY 
 
 
Synchronicity and Media Richness 
 
 
Social Media and the Urgent Organization 
 
 
Secrecy and Privacy 
 
 
Mediated Interpersonal Communication 
 
 
SUMMARY 
 
 
QUESTIONS FOR REVIEW AND DISCUSSION 
 
 
KEY TERMS 
 
 
CASE STUDY: STRATEGICALLY ALIGNING SCHOOL FOOD POLICIES 
 
 
APPENDIX A       Field Guide to Studying Organizational Communication 
References 
Author Index 
Subject Index 
 

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