Persuade Anyone with NLP: A Teach Yourself Guide

by Muir, Alice

• ISBN13: 9780071769778
• ISBN10: 0071769773
• Edition: 1st
• Format: Paperback
• Copyright: 2011-08-02
• Publisher: McGraw-Hill

Summary

Persuade Anyone with NLP will give readers the secret behind increased power, personal effectiveness and charisma.

Author Biography

Alice Muir is a chartered psychologist, author and life coach. She has written several books and specializes in self-development and stress management,

Table of Contents

Meet the author	p. x
In one minute	p. xi
Your questions about persuasion answered	p. l
What is persuasion?	p. l
Persuasion and communication	p. 3
Neuro-linguistic programming	p. 5
Other techniques you will learn	p. 7
Children and persuasion	p. 7
The history of persuasion	p. 8
Modern theories of persuasion	p. 9
Twenty ways to communicate better	p. 14
Remember that you can't not communicate	p. 14
Know your starting point	p. 16
Improve your skills	p. 17
Be a good listener	p. 17
Respect others	p. 18
Like other people	p. 18
Be genuine	p. 18
Develop empathy	p. 19
Show warmth	p. 19
Encourage people to talk	p. 20
Use questions	p. 20
Reflect	p. 21
Give feedback on strengths	p. 21
Think about appearance and body language	p. 22
Manage your stress	p. 22
Develop patience and resilience	p. 22
Remember things	p. 23
Think before you speak	p. 24
Build rapport and get your message across	p. 25
Use NLP	p. 25
How NLP can change your life	p. 27
What is NLP?	p. 27
The language of NLP	p. 29
Basic assumptions of NLP	p. 30
Eye accessing cues	p. 30
Four pillars of NLP	p. 30
Values and beliefs	p. 32
Sensory acuity and calibration	p. 32
Meta programmes	p. 33
Meta programmes and persuasion	p. 34
Modelling	p. 34
The state you're in	p. 35
Metaphors and storytelling	p. 36
Why you have to know about assertiveness	p. 38
Why assertiveness?	p. 38
When should you be assertive?	p. 39
How assertive are you?	p. 40
Non-assertive behaviour	p. 42
How to be more assertive	p. 43
How to be more assertive and persuasive	p. 44
Other ways to be assertive	p. 45
How to work out exactly where you're going	p. 50
Know where you're going	p. 50
How to know where you're going	p. 52
What really matters to you?	p. 53
Goals or outcomes?	p. 55
The formula for success	p. 55
There is no failure, only feedback	p. 56
What everyone should know about listening	p. 58
Are you a good listener?	p. 58
The key to being an active listener	p. 59
Memories	p. 61
Active listening skills	p. 63
Showing empathy	p. 63
Body language	p. 64
Meta programmes	p. 65
Structure your listening	p. 65
How to hear what your body is saying	p. 68
The silent communicator	p. 68
Not one size fits all	p. 69
Sending the wrong message	p. 69
How to walk the walk	p. 71
Handshakes	p. 72
Clothing and accessories	p. 73
Using your voice	p. 74
The eyes have it	p. 75
Personal space	p. 75
Head positions	p. 76
Body positions	p. 77
Don't talk with your hands	p. 77
Cultural variations	p. 77
Now for the clever bit - NLP	p. 78
Interpreting	p. 79
Eye accessing cues	p. 80
Matching and mirroring	p. 81
Softly, softly	p. 81
Rapport, rapport, rapport	p. 84
How not to build rapport	p. 84
What is rapport?	p. 85
Characteristics to aim for	p. 85
Empathy revisited	p. 86
Warmth	p. 87
Consistency	p. 87
Genuineness	p. 88
Use people's names	p. 88
Make people feel good and important	p. 88
How to do small talk	p. 89
Use open-ended questions and statements	p. 89
Meta programmes	p. 90
Charisma	p. 91
The secrets of getting your message across	p. 94
The essence of persuasion	p. 94
How to lose people's attention	p. 95
How to keep attention and get your message across	p. 91
The rule of three	p. 98
Matching to your audience	p. 99
Choose your words carefully	p. 99
Electronic communication	p. 100
Easy ways to chase the nerves away	p. 104
Stay calm if you want to persuade	p. 104
What is stress?	p. 105
How stress makes you feel	p. 105
How you breathe	p. 106
Feeling calm	p. 107
Ten ways to stay calm	p. 107
What you need to know about conflict and negotiation	p. 115
Changing people's behaviour	p. 115
Conflict	p. 116
Resolving conflict	p. 117
From conflict to negotiation	p. 118
Negotiation de-mystified	p. 118
Let's start at the very beginning	p. 119
Win-win negotiating	p. 121
Negotiate with skill	p. 121
Where to negotiate	p. 122
Cut to the chase	p. 123
Good planning	p. 124
Don't get personal	p. 124
Getting down to the nitty gritty	p. 125
Ten steps to persuasion	p. 128
Persuade anyone with NLP	p. 128
Ten steps to persuasion	p. 129
Taking it further	p. 135
Books	p. 135
Organizations and websites	p. 136
Contacting the author	p. 137
Index	p. 139
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