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Qualitative Research Methods : Collecting Evidence, Crafting Analysis, Communicating Impact
by Tracy, Sarah J.Edition:
1st
ISBN13:
9781405192026
ISBN10:
140519202X
Format:
Paperback
Pub. Date:
1/4/2013
Publisher(s):
Wiley-Blackwell
List Price: $58.61
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Summary
Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology. Serves as a "how-to" guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems Written in an engaging style, with in-depth examples from the author's own practice Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy
Author Biography
Sarah J. Tracy is Associate Professor of Human Communication at Arizona State University-Tempe. She has contributed more than 50 essays to such publications as Qualitative Inquiry, Communication Monographs, Management Communication Quarterly, and others. Dr. Tracy’s research has garnered international acclaim and she regularly serves as qualitative methodology expert for granted research.
Table of Contents
Prologue: Is this book for me?
Chapter 1: Developing Contextual Research that Matters
Chapter 2: Entering the Conversation of Qualitative Research
Chapter 3: Paradigmatic Reflections and Theoretical Foundations
Chapter 4: Fieldwork and Fieldplay: Negotiating Access and Exploring the Scene
Chapter 5: Proposal Writing: Explaining Your Research to Institutional Review Boards, Instructors, Supervisory Committees, and Funding Agencies
Chapter 6: Field Roles, Fieldnotes, and Field Focus
Chapter 7: Interview Planning and Design: Sampling, Recruiting, and Questioning
Chapter 8: Interview Practice: Embodied, Mediated, and Focus Group Approaches
Chapter 9: Data Analysis Basics: A Pragmatic Iterative Approach
Chapter 10: Advanced Data Analysis: The Art and Magic of Interpretation
Chapter 11: Qualitative Quality: Creating a Credible, Ethical, Significant Study
Chapter 12: Writing Part 1: The Nuts and Bolts of Qualitative Tales
Chapter 13: Writing Part 2: Drafting, Polishing, and Publishing
Chapter 14: Qualitative Methodology Matters: Exiting and Communicating Impact
Appendix A: Fieldnote
Appendix B: Focus Group Guide
Appendix C: Interview Transcription Excerpts
References
Index
