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Research Methods In Psychology,9780073382692
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Research Methods In Psychology

by
Edition:
8th
ISBN13:

9780073382692

ISBN10:
0073382698
Format:
Hardcover
Pub. Date:
2/8/2008
Publisher(s):
McGraw-Hill Humanities/Social Sciences/Languages
List Price: $187.99

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This is the 8th edition with a publication date of 2/8/2008.
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Summary

Research Methods in Psychologyprovides a comprehensive and readable introduction to methods for undergraduates. Employing a multi-method approach and exposing students to real examples of published research throughout the text, the authors provide students with the tools necessary to do good and ethical research in psychology and to understand the research they learn about in psychology courses and in the media. A wealth of pedagogical aids serve to break down the aversion and phobia that many students bring to a methods course.The 8th edition boasts a wealth of new examples with nearly 50 of the research examples from 2004-2007 and more than half of those from 2006 and 2007. So, as students read this methods text, they will also be learning about "cutting-edge" research in psychology.

Author Biography

Jeanne S. Zechmeister was a member of the Psychology faculty at Loyola University of Chicago from 1990 to 2002.

Table of Contents

General Issuesp. 1
Introductionp. 2
The Scientific Methodp. 27
Ethical Issues in the Conduct of Psychological Researchp. 58
Descriptive Methodsp. 93
Observationp. 94
Survey Researchp. 135
Unobtrusive Measures of Behaviorp. 180
Experimental Methodsp. 203
Independent Groups Designsp. 204
Repeated Measures Designsp. 244
Complex Designsp. 269
Applied Researchp. 305
Single-Case Designs and Small-n Researchp. 306
Quasi-Experimental Designs and Program Evaluationp. 336
Analyzing and Reporting Researchp. 373
Data Analysis and Interpretation: Part I. Describing Data, Confidence Intervals, Correlationp. 374
Data Analysis and Interpretation: Part II. Tests of Statistical Significance and the Analysis Storyp. 413
Communication in Psychologyp. 457
Statistical Tablesp. 500
Glossaryp. 508
Referencesp. 517
Creditsp. 534
Name Indexp. 538
Subject Indexp. 542
Table of Contents provided by Blackwell. All Rights Reserved.


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