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The Road to the White House 2012by Wayne, Stephen J.
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This is the 9th edition with a publication date of 6/6/2011.
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Stephen Wayne, a leading scholar of presidential electoral politics, describes and analyzes the crucial politics, procedures, and strategies behind campaign finance, media relations, nominating politics, and all aspects of the general election from the institutional structure in which it occurs, the political environment, the quest for the nomination of the major parties, to the politics, media, and meaning of the general election.
Table of Contents
|About the Author|
|The Electoral Arena|
|Presidential Selection: A Historical Overview|
|The Political Environment|
|Party Rules and their Impact: The Legal Environment|
|Campaigning for the Nomination|
|Spring Interregnum: Consolidating Victory and Posturing for the Election|
|The Presidential Campaign|
|Organization, Strategy, and Tactics|
|Understanding Presidential Elections|
|Reforming the Electoral System|
|Results of Presidential Elections, 1900-2008|
|2008 Electoral and Popular Vote Summary|
|2008 Electoral Vote Distribution|
|Republican and Democratic Party Conventions and Nominees, 1900-2008|
|Table of Contents provided by Publisher. All Rights Reserved.|