9781845410124

Rural Tourism And Sustainable Business

by ; ;
  • ISBN13:

    9781845410124

  • ISBN10:

    1845410122

  • Format: Hardcover
  • Copyright: 2005-05-30
  • Publisher: Multilingual Matters Ltd

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Supplemental Materials

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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
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Summary

This is a structured, edited book of 19 chapters which provides, from an inter-disciplinary perspective, latest thinking on, and practical case study exemplification of rural tourism and sustainable business development from Europe, North America, Australasia, the Middle East and Japan.

Table of Contents

Preface vii
The Contributors viii
Abbreviations xi
Part 1: Introduction
Rural Tourism as Sustainable Business: Key Themes and Issues
3(14)
Morag Mitchell
Derek Hall
Part 2: Strategic Considerations
Rural Tourism Policy: European Perspectives
17(24)
Mirja Nylander
Derek Hall
Rural Tourism Business: A North American Overview
41(22)
Dallen J. Timothy
Legislative Frameworks for Rural Tourism: Comparative Studies from Spain
63(24)
Gerda K. Priestley
Gemma Canoves
Miquel Segui
Montserrat Villarino
Effective Marketing for Rural Tourism
87(16)
Jackie Clarke
Exploitation of ICT for Rural Tourism Enterprises: The Case of Aragon, Spain
103(18)
Graeme Evans
Paola Parravicini
Part 3: Networks, Partnerships and Community Support
Co-operative Marketing Structures in Rural Tourism: The Irish Case
121(16)
Catherine Gorman
Regional Co-operation in Rural Theme Trails
137(12)
Kim Meyer-Cech
Rural Wine and Food Tourism Cluster and Network Development
149(16)
C. Michael Hall
Globalisation, Rural Tourism and Community Power
165(15)
Heather Mair
Donald G. Reid
Wanda George
The Development of Tourism Businesses in Rural Communities: The Case of the Maroons of Jamaica
180(21)
Donna Chambers
Farm Tourism Co-operation in Taiwan
201(26)
Ming-Huang Lee
Part 4: Quality Sustainable Business
Quality as a Key Driver in Sustainable Rural Tourism Businesses
227(22)
Ray Youell
Roz Wornell
Rural Tourism Businesses and Environmental Management Systems
249(19)
David Leslie
Researching the Links Between Environmental Quality Kite Marks and Local Tourism Business Performance: A Discourse Analysis of the Welsh Rural Beach Quality `Green Coast Award'
268(19)
David Botterill
Cliff Nelson
Entrepreneurial Personality Traits in Managing Rural Tourism and Sustainable Business
287(18)
Walter Schiebel
Business Development, Rural Tourism and the Implications of Milieu
305(18)
Fiona Williams
Andrew Copus
Sustainable Rural Tourism Business Practice: Progress and Policy in South East Cornwall
323(30)
Jon Vernon
Stephen Essex
Kaja Curry
Part 5: Conclusion
Rural Tourism Business as Sustained and Sustainable Development?
353(12)
Derek Hall
Morag Mitchell
Index 365

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