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Acknowledgments | p. vii |
About the Editors | p. ix |
Contributors | p. xi |
Introduction | p. xiii |
The Value of Giving | |
Feeling Good About Giving: The Benefits (and Costs) of Self-Interested Charitable Behavior | p. 3 |
A Model of the Value of Giving to Others Compared to the Value of Having More for Oneself: Implications for Fundraisers Seeking to Maximize Donor Satisfaction | p. 15 |
Precommitment to Charity | p. 35 |
When Noble Means Hinder Noble Ends: The Benefits and Costs of a Preference for Martyrdom in Altruism | p. 49 |
The Impact of Social Factors | |
Social Influences in Giving: Field Experiments in Public Radio | p. 65 |
How Social Norms, Price, and Scrutiny Influence Donation Behavior: Evidence From Four Natural Field Experiments | p. 81 |
The Norm of Self-Interest: Implications for Charitable Giving | p. 113 |
The Identifiable Victim Effect: Causes and Boundary Conditions | p. 133 |
The Role of Emotions | |
Sympathy Biases and Sympathy Appeals: Reducing Social Distance to Boost Charitable Contributions | p. 149 |
Affective Motivations to Help Others: A Two-Stage Model of Donation Decisions | p. 161 |
Donate Different: External and Internal Influences on Emotion-Based Donation Decisions | p. 179 |
Other Important Influences on Charitable Giving | |
The Benefits of Asking for Time | p. 201 |
Heuristics and Biases in Charity | p. 215 |
The Critical Link Between Tangibility and Generosity | p. 237 |
Index | p. 253 |
Table of Contents provided by Ingram. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.