CART

(0) items

Selling Destinations : Geography for the Travel Professional,9780766808485
This item qualifies for
FREE SHIPPING!
FREE SHIPPING OVER $59!

Your order must be $59 or more, you must select US Postal Service Shipping as your shipping preference, and the "Group my items into as few shipments as possible" option when you place your order.

Bulk sales, PO's, Marketplace Items, eBooks, Apparel, and DVDs not included.

Selling Destinations : Geography for the Travel Professional

by
Edition:
3rd
ISBN13:

9780766808485

ISBN10:
0766808483
Format:
Paperback
Pub. Date:
3/16/1999
Publisher(s):
CENGAGE Delmar Learning

Related Products


  • Selling Destinations
    Selling Destinations
  • Selling Destinations : Geography for the Travel Professional
    Selling Destinations : Geography for the Travel Professional
  • Selling Destinations, 5th Edition
    Selling Destinations, 5th Edition





Summary

Selling Destinations is the resource travel professionals from all sectors of the industry need to greatly enhance their knowledge of the major and secondary destinations around the world, and to increase sales. The sales-geography philosophy is supported by essential information that will help travelers make the most of their experiences. The author provides detailed information on travel to the destination, local modes of transportation, trip highlights, day trips, lodging options and allied destinations. You will find analysis as to why a person typically travels to the destination covered and the types of individuals who chose particular destinations, helping the travel professional make the right recommendations for the customer. Sales strategies focus on extra services that yield extra income for almost all travel professionals. The reader will find case studies and hypothetical situations that help them apply their newly gained knowledge.

Table of Contents

PART I Basic Ingredients Geography and How to Sell It 1(32)
PART II North America Charm of the Familiar 33(114)
New England The Cradle of Liberty
41(12)
New York and New Jersey Broadway and Boardwalk
53(14)
Pennsylvania, Maryland, Virginia, and Washington, D.C. The Mid-Atlantic Medley
67(14)
Florida Where the Mouse Roars
81(14)
California and Arizona Glamour and Grandeur
95(16)
Canada and Alaska The Great White North
111(16)
North American Potpourri
127(20)
PART III Latin America and the Caribbean Rhythms of Culture 147(76)
Mexico Tropical Fiesta
155(14)
The Caribbean A Sea of Nations
169(18)
Brazil Where Everything Sizzles
187(14)
Latin American Potpourri
201(22)
PART IV Europe Continental Flair 223(118)
Great Britain and Ireland Foreign, Yet Familiar
231(16)
France The Movable Feast
247(16)
Italy Pisa and Pizza
263(14)
Spain and Portugal Everything Under the Sun
277(16)
Germany Romantic Roads
293(14)
Greece and Turkey An Odyssey of Culture
307(14)
European Potpourri
321(20)
PART V Africa and the Middle East Savannahs and Sand 341(74)
Egypt Riddles in the Sand
351 (365)
Israel Of Milk and Honey
365(14)
Kenya and Tanzania The Lion Sleeps Tonight
379(14)
African and Middle Eastern Potpourri
393(22)
PART VI Asia and the Pacific Rim of Mystery 415(119)
Australia and New Zealand Where Things Are Jumping
423(16)
The Pacific Fantasy Islands
439(14)
Japan Pearl of the Orient
453(16)
Singapore and Thailand Crossroads of Asia
469(16)
China Of Red and Gold
485(16)
Hawaii Paradise Found
501(12)
Asia and the Pacific Potpourri
513(21)
Appendix A Average Length of Stay---Leisure Clients 534(1)
Appendix B Tourist Bureaus 535(6)
Appendix C Research Resources 541(1)
Appendix D Films 542(1)
Index 543


Please wait while the item is added to your cart...