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| Contributors | p. xi |
| Introduction | p. 1 |
| References | p. 5 |
| The Relationship of Vcrs To Other Media Industries Competition, Cooperation And Confusion | p. 7 |
| Vcrs and Viewer Control Over Programming An Historical Perspective | p. 9 |
| References | p. 22 |
| The Economics of the Prerecorded Videocassette Industry | p. 25 |
| References | p. 43 |
| Audience Measurement In the Vcr Environment An Examination of Ratings Methodologies | p. 45 |
| References | p. 67 |
| The Relationship of Vcrs To Theoretical Frameworks Testing, Extending Or Maintaining Existing Media Theories | p. 73 |
| References | p. 90 |
| Vcrs and People's Control Of Their Leisure Time | p. 93 |
| References | p. 105 |
| Vcrs and the Effects of Television New Diversity or More of the Same? | p. 107 |
| References | p. 121 |
| Context, Social Class, and Vcrs A World Comparison | p. 125 |
| The Relationship of Vcrs To Individual Behavior and Use Patterns: Individual Expression Collective Identity, and Social Patterns | p. 145 |
| References | p. 160 |
| A Family Systems Approach To the Use of the Vcr in the Home | p. 163 |
| References | p. 177 |
| The Rerun Ritual Using Vcrs to Re-View | p. 181 |
| References | p. 192 |
| Captured on Videotape Camcorders and the Personalization Of Television | p. 195 |
| Author Index | p. 211 |
| Table of Contents provided by Publisher. All Rights Reserved. |
