Statistics for Management and Economics (with CD-ROM)

by Keller, Gerald

• ISBN13: 9780324569490
• ISBN10: 0324569491
• Edition: 8th
• Format: Hardcover
• Copyright: 2008-01-08
• Publisher: South-Western College Pub

Summary

This worldwide best-selling business statistics text emphasizes applications over calculation. STATISTICS FOR MANAGEMENT AND ECONOMICS, 8e, demonstrates how vital statistical methods are for today's managers and economists--and teaches students how to apply these tools to real business problems. Through the author's unique three-step "ICI" approach to problem solving, students learn to IDENTIFY the correct statistical technique by focusing on the problem objective and data type, then COMPUTE the statistics (doing them by hand, using Excel®, or using MINITAB), and ultimately INTERPRET results in the context of the problem. This approach enhances student comprehension and skills while offering you maximum flexibility. Incorporating various functional areas of business, data-driven examples, exercises, and cases demonstrate statistical applications used by marketing managers, financial analysts, accountants, economists, and others, giving students the hands-on practice they need, while sound pedagogical elements make the material accessible to undergrads. In addition, unique teaching and learning resources such as ThomsonNOW save time while giving you more control and better student outcomes. The eighth edition also includes Excel® 2007 and MINITAB 15 content.

Table of Contents

What Is Statistics?

Descriptive Techniques

Graphical and Tabular Descriptive Techniques

Art and Science of Graphical Presentations

Numerical Descriptive Techniques

Data Collection and Sampling

Probability

Probability

Random Variables and Discrete Probability Distributions

Continuous Probability Distributions

Sampling Distributions

Introduction To Statistical Inference

Introduction to Estimation

Introduction to Hypothesis Testing

Statistical Inference: One And Two Populations

Inference about One Population

Inference about Two Populations

Statistical Inference: Analysis Of Variance And Chi-Squared Tests

Analysis of Variance

Chi-Squared Tests

Regression

Simple Linear Regression and Correlation

Multiple Regression

Model Building

Additional Topics

Nonparametric Statistical Techniques

Time Series Analysis and Forecasting

Statistical Process Control

Decision Analysis

Conclusion

Data File Sample Statistics

Tables

Answers to Selected Even-Numbered Exercises

Index

Table of Contents provided by Publisher. All Rights Reserved.