Strategic Corporate Social Responsibility : Stakeholders in a Global Environment

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  • Edition: 2nd
  • Format: Paperback
  • Copyright: 4/28/2010
  • Publisher: SAGE Publications, Inc

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Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-life "mini-case-study" approach across the spectrum of CSR topics, backed by Internet accessible references. Adopting a stakeholder approach to CSR, the content and format of this sourcebook defines CSR within the global communications environment in which multinational corporations operate today.

Table of Contents

List of Figures
Glossary of Terms - CSR Terms - Strategy Terms
Plan of the Book
Strategic Corporate Social Responsibility
What Is CSR?
Corporate Social Responsibility
Corporate Strategy and CSR
The Evolution of CSR
The Culture and Context
A Moral Argument for CSR
A Rational Argument for CSR
An Economic Argument for CSR
Why Is CSR Important?
Why Is CSR Increasingly Relevant Today?
Beyond Trends
Questions for Discussion and Review
Corporate Strategy: A Stakeholder Perspective
What Is Strategy?
Competing Strategy Perspectives
The Resources Perspective
The Industry Perspective
A Stakeholder Perspective
Prioritizing Stakeholders
The Integration of Strategy and CSR
Strategic CSR
A Stakeholder Perspective in Action
Questions for Discussion and Review
How Much Does CSR Matter?
CSR: A Corporate Responsibility?
CSR: A Stakeholder Responsibility?
The Walmart Conundrum
Is Walmart Good for Society?
Walmart Is No.1 Today
Walmart and Sustainability
So, How Much Does CSR Matter?
CSR in Implementation
The Strategic Context of CSR
CSR Through a Strategic Lens
Firm Strategy and the CSR Filter
A Firm's Environmental Context
The Five Driving Forces of CSR
The Market for Social Responsibility
Strategic CSR
Implementing CSR
Implementation: The Integration of CSR Into Strategy and Culture
The CSR Threshold
CSR-An Integral Aspect of the Firm?
Implementation: Short to Medium Term
Implementation: Medium to Long Term
Implementation: Building CSR into the Organizational Culture
Organizational Issues and Case Studies
Economic Issues and Case Studies
Societal Issues and Case Studies
Subject Index
Company Index
About the Authors
Employee Relations Timberland
Executive Compensation Stock Options
Shareholder Activism SRI Funds
Social Entrepreneurship The Body Shop
The Corporation Primark vs. Marks & Spencer
Wages McDonald's
Economic Stakeholders
Economic Issues and Case Studies
Issues Case Studies
Fair Trade Starbucks
Finance Citigroup
Financial Crisis Countrywide
Microfinance Grameen Bank
Patents AIDs
Product Safety Monsanto
Profit One Laptop Per Child (OLPC)
Supply Chain Nike
Societal Stakeholders
Societal Issues and Case Studies
Issues Case Studies
Accountability ISO 26000
Compliance Paper vs. Plastic
Environmental Sustainability e-waste
Ethics Ethics and Compliance Officers
Media CNN
NGOs Product (RED)
Religion Islamic Finance
Stakeholder Relations Ben & Jerry's
Subject Index
Company Index
About the Authors
Table of Contents provided by Ingram. All Rights Reserved.

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