9780136097396

Strategic Management and Business Policy : Achieving Sustainability

by ;
  • ISBN13:

    9780136097396

  • ISBN10:

    0136097391

  • Edition: 12th
  • Format: Hardcover
  • Copyright: 7/21/2009
  • Publisher: Prentice Hall
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Summary

A class-tested approach to Strategy with new focus on environmental sustainability.

Introduction to Strategic Management and Business Policy; Scanning the Environment; Strategy Formulation; Strategy Implementation and Control; Introduction to Case Analysis; Web Chapters: Other Strategic Issues; Cases in Strategic Management

By bringing the sustainability theme into focus, this text equips readers with the strategic concepts they will need to know as we face issues such as climate change, global warming and energy availability. Aside from this text's new focus on sustainability, Wheelen and Hunger have updated many of their well-researched cases in the new edition.

Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability.

For Strategic Management and Business Policy courses.

Table of Contents

Part One: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY

Chapter 1.  Basic Concepts in Strategic Management
Chapter 2.  Corporate Governance
Chapter 3.  Ethics and Social Responsibility in Strategic Management

Part Two: SCANNING THE ENVIRONMENT
Chapter 4.  Environmental Scanning & Industry Analysis
Chapter 5.  Internal Scanning & Organizational Analysis

Part Three: STRATEGY FORMULATION
Chapter 6.  Strategy Formulation: Situation Analysis & Business Strategy
Chapter 7.  Strategy Formulation: Corporate Strategy
Chapter 8.  Strategy Formulation: Functional Strategy & Strategic Choice

Part Four: STRATEGY IMPLEMENTATION AND CONTROL
Chapter 9.  Strategy Implementation: Organizing for Action
Chapter 10.  Strategy Implementation: Staffing & Directing
Chapter 11.  Evaluation & Control

Part Five: INTRODUCTION TO CASE ANALYSIS
Chapter 12.  Suggestions for Case Analysis

Part Six: WEB CHAPTERS: OTHER STRATEGIC ISSUES
Web Chapter A.  Strategic Issues in Managing Technology & Innovation
Web Chapter B.  Strategic Issues in Entrepreneurial Ventures & Small Businesses
Web Chapter C.  Strategic Issues in Not-For-Profit Organizations

Part Seven: CASES IN STRATEGIC MANAGEMENT
Section A.   Corporate Governance and Social Responsibility
Section B.   Business Ethics
Section C.   International Issues in Strategic Management
Section D.   General Issues in Strategic Management
Section E.   Mini Cases

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Customer Reviews

Excellent and simple March 15, 2011
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I am currently using this textbook for the semester and so far I am satisfied with it. This textbook gives another angle for corporations to work with citizens to not only increase profits and market share but also to spread goodwill and care for the environment more efficiently. This book is great for upcoming business professionals. It teaches you real life scenarios to help you overcome your weaknesses and capitalize on your strengths. This textbook is good enough that you can teach yourself.
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Strategic Management and Business Policy : Achieving Sustainability: 5 out of 5 stars based on 1 user reviews.

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