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Questions About This Book?
What version or edition is this?
This is the 3rd edition with a publication date of 2/10/2009.
What is included with this book?
- The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
- The Used copy of this book is not guaranteed to include any supplemental materials. Typically, only the book itself is included.
- The eBook copy of this book is not guaranteed to include any supplemental materials. Typically only the book itself is included.
STRATEGIZE! is a valuable and informational text that allows readers to analyze a variety of strategy models and concepts in order to gain a better understanding of strategic management theory. The book presents many in- and out-of-class exercises that offer students a more applied and in-depth learning experience.
Table of Contents
|Understanding Strategic Management|
|Decision Making at the Strategic and Operational Level|
|Exercise: Innkeepers of America|
|Understanding the Concept of Strategy|
|Exercise: How Do You Define Strategy?|
|Communicating Purpose Through Mission Statements|
|How Well Do These|
|Video--Create a Mission Organizations Communicate Their Purpose|
|The Board's Role in Corporate Governance|
|Exercise: Translating the Board's Role into Guidelines for Practice|
|Viewing Strategy from the Stakeholder Perspective|
|Wal-Mart and Banking|
|Role Playing Global Chemical Stakeholders' Interests and Power|
|Forces Affecting Competitive Strategy|
|Exercise: Intensity of Competition in the Casino Gambling Industry|
|Generating a Plan of Action: SWOT Analysis|
|An Action Plan for Robin Hood|
|Video--Kropf Fruit Co.-Future Strategy|
|Developing Generic Strategy|
|Choosing How to Compete in the Lodging|
|Video--The Generic Strategy of Caribou Coffee Industry|
|Building Competitive Advantage|
|Exercise: Build your Intended Strategy|
|Viewing Corporate Strategy from the Core Competencies|
|Perspective Exercise: Corporate Strategy at Honda|
|Global Strategic Alliances|
|Exercise: Renewing the General Motors-Toyota Alliance|
|Identifying Transnational Strategies|
|Exercise: Global Operations of Bata Shoe and Nike|
|Understanding Turnaround Management|
|Exercise: The Decline-Turnaround Sequence|
|Scenarios for Planning: Innovative Approaches for the Future|
|Exercise: Develop Some Scenarios|
|Succeeding in Strategy Formulation and Implementation|
|Exercise: Diagnosing Problems at Hewlett Packard|
|Exercise: Designing Organizational Structures for Club Ed|
|Strategy Implementation Using the 7-S Model|
|Exercise: Transition at PeopleSoft Inc|
|Exercise: Video--BP's Level of Corporate Sustainability|
|Monitoring Strategy Implementation Through the Balanced Scorecard|
|Exercise: Everyone Knows the Score When a Major League Baseball Team Ties Performance to Its Mission|
|Lodging Industry Profile|
|Template for Industry Analysis|
|Template for Reading Financial Statements/Analysis|
|Case Study 1: Mercury Telecom|
|Case Study 2: Caffeine Satisfaction: Rivalry Among the Coffee Shops|
|Team Projects A & B Project B:Project A: Comparing Two Organizations in the Same Industry Identifying Strategic Issues at Local Business Organizations|
|MICA Method of Case Analysis and Discussion|
|References and Sources|
|Table of Contents provided by Publisher. All Rights Reserved.|